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Sport management review
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Marketing im Sport : Grundlagen und Trends des modernen Sportmarketing
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International journal of production research
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International journal of sport management and marketing : IJSMM
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International journal of sports marketing & sponsorship
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Long range planning : LRP ; international journal of strategic management
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ECONIS (ZBW)
201
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1
Major League Baseball and the Dominican Republic : what is in the best interest of the players?
Bouchet, Adrien
;
Troilo, Michael
;
Peachey, Jon Welty
- In:
Sport management review
16
(
2013
)
2
,
pp. 236-250
Persistent link: https://www.econbiz.de/10009757779
Saved in:
2
Marketing quality and complaints among professional sport teams : case study
Smith-Ditizio, Amber A.
- In:
Business strategies : types, benefits and effects on …
,
(pp. 1-26)
.
2015
Persistent link: https://www.econbiz.de/10010499531
Saved in:
3
A new age of demand-based pricing : an examination of dynamic ticket pricing and secondary market prices in Major League Baseball
Shapiro, Stephen L.
;
Drayer, Joris
- In:
Journal of sport management : the official journal of …
26
(
2012
)
6
,
pp. 532-546
Persistent link: https://www.econbiz.de/10009706387
Saved in:
4
Developing a pricing strategy for the Los Angeles Dodgers
Parris, Denise Linda
;
Drayer, Joris
;
Shapiro, Stephen L.
- In:
Sport marketing quarterly : preferred journal of the …
21
(
2012
)
4
,
pp. 256-264
Persistent link: https://www.econbiz.de/10009710122
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5
Beko Basketball Bundesliga : die Schaffung und Positionierung einer neuen Marke
Pommer, Jan
;
Kaiser, Dirk
- In:
Marken und Sport : aktuelle Aspekte der Markenführung …
,
(pp. 465-481)
.
2014
Persistent link: https://www.econbiz.de/10010354027
Saved in:
6
Public relations and communication in Sport
Hopwood, Maria
- In:
Sport public relations and communication
,
(pp. 13-32)
.
2010
Persistent link: https://www.econbiz.de/10003948959
Saved in:
7
The effects of ICT on sports fan management
Ruta, Dino
;
Imperatori, Barbara
;
Cavenaghi, John
- In:
Social e-enterprise : value creation through ICT
,
(pp. 243-262)
.
2013
Persistent link: https://www.econbiz.de/10009678424
Saved in:
8
Die Talentfabrik
Di Minin, Alberto
;
Frattini, Federico
;
Bianchi, Mattia
; …
- In:
Harvard-Business-Manager : das Wissen der Besten
36
(
2014
)
10
,
pp. 42-51
Persistent link: https://www.econbiz.de/10010422118
Saved in:
9
Television revenue and the structure of athletic contests : the case of the National Basketball Association
Caudill, Steven B.
- In:
Eastern economic journal
24
(
1998
)
1
,
pp. 43-50
Persistent link: https://www.econbiz.de/10001235274
Saved in:
10
Savannah Sand Gnats : macro strategies for using identity to increase attendance in Minor League Baseball
Lachowetz, Tony
;
Dees, Windy
;
Todd, Sam
;
Ryan, Elizabeth
- In:
Sport marketing quarterly : preferred journal of the …
18
(
2009
)
4
,
pp. 222-227
Persistent link: https://www.econbiz.de/10003940624
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