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Journal of food products marketing
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Multi-channel marketing, branding and retail design : new challenges and opportunities
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Building corporate identity, image and reputation in the digital era
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Digital and social media marketing : a results-driven approach
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European journal of marketing : EJM
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Handbook of cultural intelligence : theory, measurement, and applications
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International journal of business innovation and research
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Marketing : ZFP ; journal of research and management
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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2
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2
Woodhead Publishing series in consumer science and strategic marketing
2
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1
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1
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ECONIS (ZBW)
317
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317
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1
Consumer behaviour : Irish patterns and perspectives
Linehan, Margaret
-
2008
Persistent link: https://www.econbiz.de/10003716560
Saved in:
2
Technology acceptance of connected services in the automotive industry
Hiraoka, Clemens
-
2009
-
1. ed.
Persistent link: https://www.econbiz.de/10003843941
Saved in:
3
The tyranny of the market : why you can't always get what you want
Waldfogel, Joel
-
2007
in practice; Who benefits whom in the neighborhood; Preference minorities as citizens and
consumers
-- Market solutions …
Persistent link: https://www.econbiz.de/10003403361
Saved in:
4
Konsumentenbilder als produktive Fiktionen : eine theoretische und ethnographische Untersuchung
Müller, Robert Caspar
-
2019
Persistent link: https://www.econbiz.de/10012030300
Saved in:
5
Are late life gamblers a lucrative market in gambling tourism? : a case study of Iowa, United States
Chhabra, Deepak
- In:
Journal of hospitality & tourism research : JHTR ; the …
33
(
2009
)
2
,
pp. 245-254
Persistent link: https://www.econbiz.de/10003852941
Saved in:
6
Changing consumer values and behavior in Japan : adaptation of Keio Department Store, Shinjuku
Enomoto, Nozomi
- In:
The silver market phenomenon : marketing and innovation …
,
(pp. 175-193)
.
2011
Persistent link: https://www.econbiz.de/10008746030
Saved in:
7
Changing consumer values and behavior in Japan : adaptation of Keio Department Store Shinjuku
Enomoto, Nozomi
- In:
The silver market phenomenon : business opportunities …
,
(pp. 225-241)
.
2008
Persistent link: https://www.econbiz.de/10003748530
Saved in:
8
The sure thing that flopped
Zaltman, Gerald
;
Zaltman, Lindsay
- In:
Harvard business review : HBR
86
(
2008
)
7/8
,
pp. 29-32
Persistent link: https://www.econbiz.de/10003735999
Saved in:
9
The psychology of marketing : cross-cultural perspectives
Raab, Gerhard
;
Goddard, G. Jason
;
Ajami, Riad A.
; …
-
2010
Persistent link: https://www.econbiz.de/10008660132
Saved in:
10
Einsatz der Managementmethode "Benchmarking" in der Wasserversorgung - spezifische Aspekte der Implementierung, Anwendbarkeit und Folgewirkungen
Neunteufel, Roman
-
2009
Persistent link: https://www.econbiz.de/10003856622
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