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The management game of communi...
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Internal communication
3
Interne Kommunikation
3
Italien
3
Italy
3
Public relations
3
Öffentlichkeitsarbeit
3
Deutschland
2
Ernährungsindustrie
2
Food industry
2
Germany
2
Innovation management
2
Innovationsmanagement
2
Kommunikation
2
Organisatorischer Wandel
2
Organizational change
2
Strategic management
2
Strategisches Management
2
Unternehmen
2
Automotive industry
1
Bewertung
1
Brand architecture
1
Communication science
1
Corporate Identity
1
Corporate culture
1
Corporate reputation
1
Energiewirtschaft
1
Energy sector
1
Entrepreneurship
1
Entrepreneurship approach
1
Erfolgsfaktor
1
Evaluation
1
Ferrari - Esercizio Fabbriche Automobili e Corse <Maranello>
1
Firmenimage
1
Infrastructure
1
Infrastruktur
1
Innovation
1
Innovation diffusion
1
Innovationsdiffusion
1
Insurance
1
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1
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Case study
Aufsatz im Buch
49
Book section
49
Article in journal
37
Aufsatz in Zeitschrift
37
Aufsatzsammlung
16
research-article
16
Collection of articles of several authors
15
Sammelwerk
15
Graue Literatur
12
Non-commercial literature
12
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12
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9
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9
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6
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6
case-report
4
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3
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3
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3
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3
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3
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2
Bibliografie enthalten
1
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1
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1
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conceptual-paper
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review
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Language
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English
6
German
3
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Zerfaß, Ansgar
6
Romenti, Stefania
3
Invernizzi, Emanuele
2
Dühring, Lisa
1
Fumagalli, Michela
1
Huck-Sandhu, Simone
1
Krebber, Felix
1
Linke, Anne
1
Mast, Claudia
1
Nothhaft, Howard
1
Patsch, Sabine
1
Süss, Werner
1
Verčič, Dejan
1
Werder, Kelly Page
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George Routledge & Sons <London>
1
Springer Fachmedien Wiesbaden
1
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Journal of communication management : an international journal
2
Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century
1
Corporate communications : an international journal
1
Gabler Research
1
Medien : Forschung und Wissenschaft
1
Organisationskommunikation
1
Strategy and communication for innovation
1
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ECONIS (ZBW)
9
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Innovationskommunikation in dynamischen Märkten : empirische Ergebnisse und Fallstudien
Mast, Claudia
-
2006
Persistent link: https://www.econbiz.de/10003377475
Saved in:
2
Internal communication and innovation culture : developing a change framework
Linke, Anne
;
Zerfaß, Ansgar
- In:
Journal of communication management : an international …
15
(
2011
)
4
,
pp. 332-348
Persistent link: https://www.econbiz.de/10009407412
Saved in:
3
Co-innovation and communication : the case of SAP's global co-innovation lab network
Patsch, Sabine
;
Zerfaß, Ansgar
- In:
Strategy and communication for innovation
,
(pp. 397-414)
.
2013
Persistent link: https://www.econbiz.de/10010246313
Saved in:
4
Akzeptanz durch inputorientierte Organisationskommunikation : Infrastrukturprojekte und der Wandel der Unternehmenskommunikation
Krebber, Felix
-
2016
Persistent link: https://www.econbiz.de/10011454898
Saved in:
5
Corporate Branding im Spannungsfeld von Unternehmens- und Marketingkommunikation : Grundlagen, Fallstudien und empirische Erkenntnisse in Commodity-Branchen
Süss, Werner
;
Zerfaß, Ansgar
;
Dühring, Lisa
-
2011
-
1. Aufl.
Persistent link: https://www.econbiz.de/10009125914
Saved in:
6
Future directions of strategic communication
Nothhaft, Howard
(
ed.
);
Werder, Kelly Page
(
ed.
); …
-
2020
Persistent link: https://www.econbiz.de/10012052159
Saved in:
7
Reputation and stakeholder engagement : an Italian case study
Romenti, Stefania
- In:
Journal of communication management : an international …
14
(
2010
)
4
,
pp. 306-318
Persistent link: https://www.econbiz.de/10008825776
Saved in:
8
Identity, communication and change management in Ferrari
Invernizzi, Emanuele
;
Romenti, Stefania
;
Fumagalli, Michela
- In:
Corporate communications : an international journal
17
(
2012
)
4
,
pp. 483-497
Persistent link: https://www.econbiz.de/10009671824
Saved in:
9
Relationships and quality management : the Pastificio Rana case study
Invernizzi, Emanuele
;
Romenti, Stefania
- In:
Contemporary perspectives on corporate marketing : …
,
(pp. 85-99)
.
2013
Persistent link: https://www.econbiz.de/10009782052
Saved in:
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