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Traditional decision-oriented approaches : attitude, information-processing, and features-perceptions-affect models
Holbrook, Morris B.
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2015
Persistent link: https://www.econbiz.de/10010504990
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Green, Paul E.
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Malhotra, Naresh K.
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2017
Persistent link: https://www.econbiz.de/10011634312
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Special Issue: Application of behavioral decision theory
Huber, Joel
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2011
Persistent link: https://www.econbiz.de/10009384888
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