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Customer Knowledge Management : durch systematische Integration von Kundenwissen die Innovationskraft steigern
Korell, Markus (ed.); Schaschke, Michaela (contributor) - 2007
Persistent link: https://www.econbiz.de/10003525813
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Special issue on aging consumers
Perry, Vanessa G. (contributor) - 2011
Persistent link: https://www.econbiz.de/10009505871
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Special issue: Consumer behaviour analysis and services
Wells, Victoria K. (contributor) - 2011
Persistent link: https://www.econbiz.de/10009413594
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Electronic word of behavior : transforming digital traces of consumer behaviors into communicative content in product design
Kunst, Katrine - 2018 - 1st edition
The widespread digitization of consumers' daily lives creates a plethora of digital traces of consumers’ product-related behaviors. These traces have the potential to be turned into meaningful communicative and observable content by the services that possess them. For example, Spotify displays...
Persistent link: https://www.econbiz.de/10012130717
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Web mining applications in e-commerce and e-services
Ting, I-Hsien (ed.) - 2009
Persistent link: https://www.econbiz.de/10013437437
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Special issue : Cross-cultural business research
Huff, Lenard C. (contributor) - 2008
Persistent link: https://www.econbiz.de/10003716936
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Citizenship and consumption
Soper, Kate (ed.); Trentmann, Frank (ed.) - 2008
Persistent link: https://www.econbiz.de/10003592391
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Wertewandel und Konsum : Fakten, Perspektiven und Szenarien für Markt und Marketing
Szallies, Rüdiger (ed.) - 1991 - 2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10009701039
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Special issue: Ambiguous goods
Parsons, Elizabeth (contributor) - 2014
Persistent link: https://www.econbiz.de/10010348842
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Soziale Nachhaltigkeit : von der Umweltpolitik zur Nachhaltigkeit?
Ritt, Thomas (ed.) - 2002
Persistent link: https://www.econbiz.de/10001648710