Relationship between the personal values and shopping orientation of Chinese consumers
Year of publication: |
2008
|
---|---|
Authors: | Tai, Susan H. C. |
Published in: |
Asia Pacific journal of marketing and logistics. - Bingley : Emerald Group Publishing Limited, ISSN 1355-5855, ZDB-ID 1174740-7. - Vol. 20.2008, 4, p. 381-395
|
Subject: | Konsumentenverhalten | Consumer behaviour | Kundenanalyse | Customer analysis | Soziale Werte | Social values | China |
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