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Handbook on the experience economy

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studies. An innovative presentation of experience economics, this is a remarkable collection of new theory and analyses. This … book will prove an invaluable resource to researchers and students in management, marketing, psychology and economics …

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Handbook on the experience economy

Sundbo, Jon (ed.); Sørensen, Flemming (contributor) - 2013

This Handbook presents the state of the art in the scientific field of experience economy studies. It offers a rich and varied collection of contributions that discuss different issues of crucial importance for our understanding of the experience economy. Each chapter reflects diverse scientific...