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Persistent link: https://www.econbiz.de/10013254448
Ethics has become professional imperative in public relations field, whereby unethical action is not any more … regular basis. Although the ethics is recognized as crucial principle at declarative level among all associations, efforts of …
Persistent link: https://www.econbiz.de/10012227587
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spillover effects of region-external factors on centrality in the co-publication network. Thus, the distinctive knowledge …This paper investigates the embeddedness of European regions in different types of inter-regional knowledge networks …-publication networks. Embeddedness refers to the network positioning of regions captured in terms of social network analytic (SNA …
Persistent link: https://www.econbiz.de/10011575670
IS/IT investments are seen has having an enormous potential impact on the competitive position of the firm, on its performance, and demand an active and motivated participation of several stakeholder groups. The shortfall of evidence concerning the productivity of IT became known as the...
Persistent link: https://www.econbiz.de/10011475867
Digitalization is the core driving force of the fourth industrial revolution. This new era will result in paradigm shift in production and in marketing of products and services. The smarter production can make value creation easier with reducing the cost of manufacturing and with producing...
Persistent link: https://www.econbiz.de/10012227871
Strategic networking represents firm's strategic posture to develop long-term and sustainable business relationships with the aim of focusing on core business activities and gaining additional benefits from profound coopetitional relations with various market players. The purpose of this paper...
Persistent link: https://www.econbiz.de/10012227978
The article analyzes the problems of socio-cultural sphere in the new economy, as well as the impact of socio-cultural sphere on the brand of St.Petersburg, paper also discusses possibility of evaluation of changes in brand strength due to socio-cultural impact. The proposed method of estimation...
Persistent link: https://www.econbiz.de/10011495653
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In this paper, we investigate how corporate social responsibility (hereafter CSR) practices of domestic Croatian mid and large size firms differentiate them on foreign markets. Still, in order for export organizations to realize benefits offered by CSR, export organizations need to identify...
Persistent link: https://www.econbiz.de/10012227602