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~type_genre:"Enzyklopädie"
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Psychologie und Werbung
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Subject
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Werbung
22
Wörterbuch
13
Psychologie
5
Advertising
4
Marketing
3
Deutschland
2
Psychology
2
Wirtschaftspsychologie
2
Advertising industry
1
Arbeitspsychologie
1
Artificial intelligence
1
Bildungsniveau
1
Bildungspolitik
1
Datenanalyse
1
Direct marketing
1
Direktmarketing
1
Economic psychology
1
Education policy
1
Educational achievement
1
Germany
1
Graduate economics education
1
Graphisches Gewerbe
1
Hand- und Lehrbücher, Nachschlagewerke
1
Kommunikation
1
Kommunismus
1
Kunst
1
Künstliche Intelligenz
1
Marktforschung
1
Marktwerbung
1
Materialismus
1
Online-Befragung
1
Organizational psychology
1
Ostblockstaaten
1
Personality psychology
1
Personenlexika
1
Persönlichkeitspsychologie
1
Philosophie
1
Philosophie Wörterbücher
1
Print advertising
1
Printwerbung
1
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Type of publication
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Book / Working Paper
27
Type of publication (narrower categories)
All
Enzyklopädie
Article in journal
6,000
Aufsatz in Zeitschrift
6,000
Graue Literatur
1,014
Non-commercial literature
1,014
Aufsatz im Buch
935
Book section
935
Working Paper
845
Arbeitspapier
783
Hochschulschrift
511
Collection of articles of several authors
348
Sammelwerk
348
Thesis
255
Aufsatzsammlung
247
Konferenzschrift
227
Lehrbuch
166
Textbook
138
Dissertation u.a. Prüfungsschriften
134
Bibliografie enthalten
100
Bibliography included
100
Bibliographie
71
Conference proceedings
68
Case study
66
Fallstudie
66
Ratgeber
64
Conference paper
55
Konferenzbeitrag
55
Guidebook
52
Wörterbuch
51
Handbook
43
Handbuch
43
Collection of articles written by one author
42
Sammlung
42
Reprint
38
Bibliografie
30
Einführung
25
Amtsdruckschrift
21
Government document
21
Statistik
21
Glossar enthalten
20
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Language
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German
20
English
5
Russian
1
Undetermined
1
Author
All
Pflaum, Dieter
5
Seebohn, Joachim
4
Lippert, Werner
3
Neske, Fritz
3
Baker, Jason D.
1
Baker, Michael John
1
Birbaumer, Niels
1
Bäuerle, Ferdinand
1
Heuer, Gerd Wilhelm Fritz
1
Hundhausen, Carl
1
Konstantinov, Fëdor V.
1
Koschnick, Wolfgang J.
1
Kropff, Hanns F. J.
1
Larrick, Nancy
1
Melcher, Daniel
1
Pepels, Werner
1
Raaij, Willem Fred van
1
Reynolds, Rodney A.
1
Rosenberg, Jerry M.
1
Veldhoven, Gery M. van
1
Wahl, Gerhard P.
1
Woods, Robert
1
Wärneryd, Karl Erik
1
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Institution
All
Naučnyj Sovet Izdatel'stva 'Sovetskaja Enciklopedija' / Otdělenie Istoričeskich Nauk Akademii Nauk SSSR
1
Published in...
All
ECON
2
Business dictionary series
1
ETB / Econ-Praxis
1
Grundriß der Werbung
1
Ėnciklopedii, slovari, spravočniki
1
Source
All
USB Cologne (EcoSocSci)
15
ECONIS (ZBW)
12
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1
Daisy to Educational Psychology
1967
-
[14. ed.]
Persistent link: https://www.econbiz.de/10000656045
Saved in:
2
Enzyklopädie der
Psychologie
Birbaumer, Niels
(
contributor
)
Persistent link: https://www.econbiz.de/10004044741
Saved in:
3
Handbook of research on electronic surveys and measurements
Reynolds, Rodney A.
;
Woods, Robert
;
Baker, Jason D.
-
2007
Persistent link: https://www.econbiz.de/10004859222
Saved in:
4
Handbook of economic psychology
Raaij, Willem Fred van
(
compiler
); …
-
1988
Persistent link: https://www.econbiz.de/10014270251
Saved in:
5
Filosofskaja ėnciklopedija
Konstantinov, Fëdor V.
(
contributor
)
-
1960
Persistent link: https://www.econbiz.de/10000105357
Saved in:
6
Lexikon der
Werbung
Pflaum, Dieter
(
ed.
);
Bäuerle, Ferdinand
(
contributor
)
-
1986
-
2., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10000045218
Saved in:
7
Printing and promotion handbook : How to plan, produce, and use printing, advertising, and direct mail
Melcher, Daniel
(
ed.
);
Larrick, Nancy
(
contributor
)
-
1949
Persistent link: https://www.econbiz.de/10000567135
Saved in:
8
Handlexikon
Werbung
und Marketing
Neske, Fritz
(
ed.
);
Heuer, Gerd Wilhelm Fritz
(
contributor
)
-
1970
Persistent link: https://www.econbiz.de/10000570002
Saved in:
9
Gabler-Kompakt-Lexikon Werbepraxis : [1400 Begriffe nachschlagen, verstehen, anwenden]
Seebohn, Joachim
-
1999
Persistent link: https://www.econbiz.de/10001391933
Saved in:
10
Lexikon der
Werbung
Pflaum, Dieter
(
contributor
)
-
1995
-
6., überarb. und erw. Aufl.
Persistent link: https://www.econbiz.de/10004247703
Saved in:
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