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Die virtuelle Messe als Market...
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Multi-channel marketing, branding and retail design : new challenges and opportunities
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Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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ECONIS (ZBW)
276
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1
Leitfaden Online-Marketing ; Bd. 2
Schwarz, Torsten
(
contributor
)
-
2013
-
2. Aufl.
Persistent link: https://www.econbiz.de/10010404942
Saved in:
2
Markenmanagement
Drees, Norbert
(
ed.
);
Löffler, Denny
(
contributor
)
-
2015
Persistent link: https://www.econbiz.de/10013424830
Saved in:
3
Leitfaden digitaler Dialog
Braun, Gabriele
(
ed.
)
-
2012
-
1. Auflage
Persistent link: https://www.econbiz.de/10014011753
Saved in:
4
Der Einfluss von Neuen Medien auf die Brand Equity : mobile Applikationen und ihre Wirkung auf ausgewählte Dimensionen der Markenstärke
Behre, Sebastian
-
2013
Persistent link: https://www.econbiz.de/10013437549
Saved in:
5
The business of contemporary art : the evolution of the UK's leading contemporary arts magazine and fair
Hussels, Stephanie
;
Brown, Robert
;
Titterington, Kathryn
- In:
International review of entrepreneurship : IRE
8
(
2010
)
3
,
pp. 245-260
Persistent link: https://www.econbiz.de/10009153647
Saved in:
6
Building relationships at local trade fairs in Japan : a case study of the Suwa Area Industrial
Messe
Yokura, Yutaka
- In:
Temporary knowledge ecologies : the rise of trade fairs …
,
(pp. 197-216)
.
2015
Persistent link: https://www.econbiz.de/10010533044
Saved in:
7
Attendees' perspectives on the service quality of an exhibition organizer : a case study of a tourism exhibition
Chen, Yu-fen
;
Mo, Huai-en
- In:
Tourism management perspectives : TMP
1
(
2012
),
pp. 28-33
Persistent link: https://www.econbiz.de/10009704387
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8
B2B interactions at trade fairs and relationship quality : a conceptual approach
Sarmento, Maria
;
Simões, Cláudia
;
Farhangmehr, Minoo
- In:
Field guide to case study research in …
,
(pp. 167-189)
.
2014
Persistent link: https://www.econbiz.de/10011413789
Saved in:
9
Zwischen iBeacon und Bratwurst - Service Excellence im Messewesen
Frese, Oliver
- In:
Service Design : innovative Services und exzellente …
,
(pp. 125-134)
.
2017
Persistent link: https://www.econbiz.de/10011735404
Saved in:
10
Erlebnis am Messestand : erste Ergebnisse einer multimodalen Studie im Umfeld der Internationalen Tourismusbörse (ITB) Berlin
Ruetz, David
- In:
Events und Erlebnis : Stand und Perspektiven der …
,
(pp. 97-119)
.
2017
Persistent link: https://www.econbiz.de/10011738936
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