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Management internationaler Dienstleistungsmarken : Konzepte und Methoden für einen nachhaltigen Internationalisierungserfolg
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Corporate Social Responsibility in der internationalen Markenführung : das CSR-Konzept von Merck Thailand
Landau, Heinz
;
Woisetschläger, David M.
- In:
Management internationaler Dienstleistungsmarken : …
,
(pp. 345-368)
.
2009
Persistent link: https://www.econbiz.de/10003786645
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Marketing von Solutions : innovative Ansätze und Best Practices
Woisetschläger, David
(
contributor
)
-
2010
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008702448
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