//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Fallstudie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Role of EWOM, product satisfac...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
445
Relationship marketing
445
Consumer behaviour
245
Konsumentenverhalten
245
Deutschland
200
Germany
199
Dienstleistungsqualität
155
Service quality
155
Customer satisfaction
117
Kundenzufriedenheit
117
Theorie
81
Theory
81
USA
79
United States
79
Marketingmanagement
71
Marketing management
68
Social Web
56
Social web
56
Marketing
53
Qualitätsmanagement
50
Quality management
46
Brand management
45
Kundenmanagement
45
Markenführung
45
Lieferantenmanagement
44
Supplier relationship management
44
Website
37
Erfolgsfaktor
36
Success factor
36
Online-Marketing
34
Verbraucherverhalten
34
Electronic Commerce
33
Welt
33
World
33
Internet marketing
32
Viral marketing
32
Virales Marketing
32
Innovationsmanagement
31
Innovation management
30
Automotive industry
29
more ...
less ...
Online availability
All
Undetermined
60
Free
23
Type of publication
All
Article
594
Book / Working Paper
346
Journal
2
Type of publication (narrower categories)
All
Fallstudie
Article in journal
70,644
Aufsatz in Zeitschrift
70,644
Graue Literatur
10,088
Non-commercial literature
10,088
Aufsatz im Buch
9,596
Book section
9,596
Working Paper
8,610
Arbeitspapier
7,916
Hochschulschrift
4,485
Thesis
3,298
Collection of articles of several authors
1,858
Sammelwerk
1,858
Aufsatzsammlung
1,126
Case study
942
Conference paper
747
Konferenzbeitrag
747
Bibliografie enthalten
538
Bibliography included
538
Konferenzschrift
523
Collection of articles written by one author
421
Sammlung
421
Lehrbuch
392
Dissertation u.a. Prüfungsschriften
357
Ratgeber
348
Textbook
335
Guidebook
320
Conference proceedings
285
Article
282
Amtsdruckschrift
278
Government document
278
Reprint
238
Handbook
165
Handbuch
165
Systematic review
101
Übersichtsarbeit
101
Statistik
99
Statistics
80
Forschungsbericht
77
Glossar enthalten
72
more ...
less ...
Language
All
English
633
German
310
French
3
Italian
2
Author
All
Bruhn, Manfred
9
Smith, Alan D.
8
Homburg, Christian
7
Töpfer, Armin
6
Hollensen, Svend
5
Baglieri, Enzo
3
Buttle, Francis A.
3
Carù, Antonella
3
Dennis, Charles
3
Huber, Frank
3
Kreutzer, Ralf T.
3
Kumar, V.
3
Lasshof, Britta
3
Mainela, Tuija
3
Mattmüller, Roland
3
Melewar, T. C.
3
Reichwald, Ralf
3
Schneider, Willy
3
Shahin, Arash
3
Ulkuniemi, Pauliina
3
Öberg, Christina
3
Adi, Ana
2
Ahlert, Martin
2
Ajami, Riad A.
2
Ajmal, Mian M.
2
Alt, Rainer
2
Belz, Christian
2
Bernoff, Josh
2
Bieger, Thomas
2
Bjerre, Mogens
2
Bock, Andreas H.
2
Borghini, Stefania
2
Braekler, Michael
2
Brucker-Kley, Elke
2
Buckley, Peter J.
2
Caruana, Albert
2
Chiou, Andy Y.
2
Cudney, Elizabeth A.
2
Dabestani, Reza
2
Dahlan, Winai
2
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
6
Springer-Verlag GmbH
3
International Conference on Halal Development <1., 2020, Malang>
2
Nomos Verlagsgesellschaft
2
RWTH Aachen
2
Springer International Publishing
2
Conference on "Service Quality in Hospitality and Tourism: Experiencing Persian Heritage" <2016, Isfahan>
1
Deutsche Verkehrswissenschaftliche Gesellschaft
1
Deutschland / Bundesministerium für Verkehr, Bau- und Wohnungswesen
1
Dänemark / Erhvervs- og Byggestyrelsen
1
Erasmus Research Institute of Management
1
Eric Cuvillier <Firma>
1
Ernst-Moritz-Arndt-Universität Greifswald
1
Europäische Kommission / Generaldirektion Binnenmarkt, Industrie, Unternehmertum und KMU
1
Gesellschaft für Ökologische Kommunikation mbH
1
Haufe-Lexware GmbH & Co. KG
1
Hochschule für Angewandte Wissenschaften Hamburg / Projektteam LinkFisch
1
Kommunal- und Schul-Verlag
1
Rheinwerk Verlag
1
Technische Universität Berlin
1
Technische Universität Clausthal
1
Technologie-Orientierte Besuchs- und Informationsprogramme
1
Technologieorientiertes Besuchs- und Informationsprogramm
1
Uni-Edition GmbH
1
Universität St. Gallen / Institut für Marketing
1
Universität Stuttgart
1
Verlag Werner Hülsbusch
1
more ...
less ...
Published in...
All
Handbuch Kundenmanagement : Anforderungen, Prozesse, Zufriedenheit, Bindung und Wert von Kunden
13
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
12
Gabler Edition Wissenschaft
9
Premier reference source
9
The journal of business & industrial marketing
9
Harvard business review : HBR
7
Best Practice in Marketing : Erfolgsbeispiele zu den vier Kernaufgaben im Marketing
6
HMD : Praxis der Wirtschaftsinformatik
6
International journal of quality and service sciences
6
The service industries journal
6
Tourism management : research, policies, practice
6
Customer-centric marketing strategies : tools for building organizational performance
5
Gabler Research
5
Global business and organizational excellence : a review of research & best practices
5
International journal of business innovation and research
5
International journal of productivity and quality management : IJPQM
5
International journal of services and operations management
5
Multi-channel marketing, branding and retail design : new challenges and opportunities
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
4
Digital and social media marketing : a results-driven approach
4
Europäische Hochschulschriften / 5
4
Handbuch Vertriebs-Exzellenz im Asset Management : institutionelle Anleger gewinnen und binden
4
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
4
Journal of travel and tourism marketing
4
Marketing von Solutions : innovative Ansätze und Best Practices
4
Research
4
Service Design : innovative Services und exzellente Kundenerlebnisse gestalten
4
Social Branding : Strategien - Praxisbeispiele - Perspektiven
4
Building corporate identity, image and reputation in the digital era
3
Cases on innovations in educational marketing : transnational and technological strategies
3
Consumer culture theory
3
Corporate social responsibility in the digital age
3
Entrepreneurship marketing : principles and practice of SME marketing
3
European journal of marketing : EJM
3
International journal of electronic business
3
International journal of electronic commerce : IJEC
3
International journal of electronic customer relationship management : IJECRM
3
International journal of services technology and management
3
Journal of air transport management
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
more ...
less ...
Source
All
ECONIS (ZBW)
942
Showing
1
-
10
of
942
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Comparing the perceived value of information and entertainment mobile services
Pihlström, Minna
;
Brush, Gregory J.
- In:
Psychology & marketing
25
(
2008
)
8
,
pp. 732-755
Persistent link: https://www.econbiz.de/10003757431
Saved in:
2
Enhancing customer experience in the service industry : a global perspective
Altinay, Levent
(
ed.
);
Poudel, Surya
(
ed.
)
-
2016
Persistent link: https://www.econbiz.de/10011419571
Saved in:
3
Kunden fürs Leben : so schaffen Dienstleister Premium-Service mit den Prinzipien der The Ritz-Carlton Hotel Company
Michelli, Joseph
-
2009
Persistent link: https://www.econbiz.de/10003788282
Saved in:
4
Kano model : a dynamic approach for classifying and prioritising requirements of airline travellers with three case studies on international airlines
Shahin, Arash
;
Zairi, Mohamed
- In:
Total quality management & business excellence : an …
20
(
2009
)
9/10
,
pp. 1003-1028
Persistent link: https://www.econbiz.de/10003921608
Saved in:
5
Evaluating customer relationship dynamics in healthcare sector through indoor patients' judgement
Chahal, Hardeep
;
Kumari, Neetu
- In:
Management research review
34
(
2011
)
6
,
pp. 626-648
Persistent link: https://www.econbiz.de/10009247602
Saved in:
6
A novel framework for customer-driven service strategies : a case study of a restaurant chain
Chen, Li-fei
- In:
Tourism management : research, policies, practice
41
(
2014
),
pp. 119-128
Persistent link: https://www.econbiz.de/10010239937
Saved in:
7
Improving a quality system through a management process of Trane Thailand
Phusavat, Kongkiti
;
Chuancharoen, Supakij
; …
- In:
International journal of management & enterprise …
9
(
2010
)
4
,
pp. 348-363
Persistent link: https://www.econbiz.de/10008821747
Saved in:
8
Service in a complex, value-creating network society
Gummesson, Evert
- In:
Service Excellence als Impulsgeber : Strategien - …
,
(pp. 255-269)
.
2007
Persistent link: https://www.econbiz.de/10003595953
Saved in:
9
Cases on consumer-centric marketing management
Jham, Vimi
(
contributor
);
Puri, Sandeep
(
contributor
)
-
2014
Persistent link: https://www.econbiz.de/10009782412
Saved in:
10
Service quality programme developments and lean management aspects : a multi-case study
Smith, Alan D.
- In:
International journal of services and operations management
7
(
2010
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10008647387
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->