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Marketing and mobile financial services : a global perspective on digital banking consumer behaviour
Shaikh, Aijaz A. (ed.); Karjaluoto, Heikki (ed.) - 2019
Persistent link: https://www.econbiz.de/10011913473
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Beratungsqualität in Finanzdienstleistungen
Evers, Jan; Reifner, Udo; Krüger, Ulrich - 2000 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001490334
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Impact of mobile payment applications and transfers on business
Opati, Thaisaiyi Zephania (ed.);  … - 2020
"This book explores the impact of mobile money transfer and its impact on social, corporate, micro, and macro policies concerning the aggregated economy and individual households as a whole within an economy."- Provided by publisher
Persistent link: https://www.econbiz.de/10012120604
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Management von Kundenzufriedenheit im Finanzdienstleistungsbereich : das Beispiel Bremer Landesbank
Fuchs, Oliver A.; Klenk, Peter - In: Kundenzufriedenheit : Konzepte - Methoden - Erfahrungen, (pp. 445-459). 2012
Persistent link: https://www.econbiz.de/10009316688
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Consumer post-purchase dissonance on financial services market : case study of Poland
Smyczek, Sławomir - In: Proceedings of the 16th Annual Conference on Marketing …, (pp. 357-373). 2008
Persistent link: https://www.econbiz.de/10003800219
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Cases on consumer-centric marketing management
Jham, Vimi (contributor); Puri, Sandeep (contributor) - 2014
Persistent link: https://www.econbiz.de/10009782412
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Co-creating value with online banking services : the case of Maybank
Mahdzan, Nurul Shahnaz; Mohd-Any, Amrul Asraf; Zalfa … - In: Services marketing cases in emerging markets : an asian …, (pp. 5-16). 2017
Persistent link: https://www.econbiz.de/10011537853
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Köpfe der digitalen Finanzwelt : Persönliches, Meinungen, Utopien
Bajorat, André M. (ed.); Brock, Harald (ed.);  … - 2020
Persistent link: https://www.econbiz.de/10012173646
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Target Costing im Direct Banking : kosten- und kundenorientierte Entwicklung von Direct-Banking-Produkten
Knust, Patrick - 2002 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001659892
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The role of internet financial portals in the (new) business development of established financial institutions
Schäfer, Manuela A. E. - 2001
Persistent link: https://www.econbiz.de/10001695376