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Generating a classification for EUIPO trademark filings : a string matching approach
Neuhäusler, Peter; Feidenheimer, Alexander; Frietsch, … - 2021
This paper aims to analyze topics within the international classification of goods and services (NICE classes) applied for the registration of trademarks at the EUIPO. This is accomplished by introducing a more fine-grained classification of trademarks as a "sub-section" of the rather rough NICE...
Persistent link: https://www.econbiz.de/10012519299
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Ein dynamischer Ansatz zur Kontrolle der Imagewirkung von Werbemaßnahmen
Schwaiger, Manfred - 1996
Persistent link: https://www.econbiz.de/10013453035
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Weiterentwicklung des Blauen Engel zur Steigerung der Verbraucherwahrnehmung - eine Positionierungsstrategie
Hildebrand, Paul Werner; Hameister, Julia; Scholl, Gerd; … - 2014
Persistent link: https://www.econbiz.de/10011647091
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Consumer energy conservation policies : a multi-national study
Gaskell, George; Joerges, Bernward - 1985
Persistent link: https://www.econbiz.de/10000419873
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Consumer energy research : an international bibliography
Joerges, Bernward - 1979
Persistent link: https://www.econbiz.de/10000163847
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Snobs, bandwagons and the origin of social customs in consumer behavior
Corneo, Giacomo; Jeanne, Olivier - 1994
Persistent link: https://www.econbiz.de/10000903437
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Models à la Lancaster and à la Hotelling: when they are the same
Peitz, Martin - 1995
Persistent link: https://www.econbiz.de/10000910398
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On J. M. Grandmont's modelling of behavioral heterogeneity
Hildenbrand, Kurt - 1998
Persistent link: https://www.econbiz.de/10000996283
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Einkommen und Konsum im Übergang von sozialistischer Plan- in soziale Marktwirtschaft
Ebert, Elvir; Hinz, Sabine; Meyer, Uta - 1995
Persistent link: https://www.econbiz.de/10000618618