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Ein Buch über FinTechs, also Firmen, die ihr Geld mit digitalen Dienstleistungen für den Finanzverkehr verdienen. Doch es behandelt nicht so sehr die positive Seite dieser Branche, die der Autor aus eigener Praxis in diesem Sektor kennt, sondern diejenigen Dienstleister, die Geld veruntreuen -...
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"The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we interact and communicate with one another on a global scale. Understanding Digital Marketing is a practical, no-nonsense guide to...
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The bestselling Understanding Digital Marketing is the ultimate guide to digital marketing. It demonstrates how to harness the power of digital media and deals with every key topic and channel in detail. Thoroughly revised throughout it covers all key topics including social media, SEO, email...
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"This book focuses on business process improvement, a key element of the most influential management movement since the 1980s, and how process improvement affects organizational knowledge sharing"--Provided by publisher
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