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Political market orientation and the network party type : understanding relationship structures in political parties
Ormrod, Robert P. - 2014
Persistent link: https://www.econbiz.de/10010438064
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Defining political marketing
Ormrod, Robert P. - 2012
Persistent link: https://www.econbiz.de/10009632217
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Political market orientation : an introduction
Ormrod, Robert P. - 2011
Persistent link: https://www.econbiz.de/10009228951
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Product-, sales- and market-oriented parties : literature review and implications for academics, practitioners and educators
Ormrod, Robert P. - 2011
Persistent link: https://www.econbiz.de/10009267708
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Election marketing to young voters : which media is most important?
Ormrod, Robert P.; Savigny, Heather - 2012
Persistent link: https://www.econbiz.de/10009408449