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This study explores the determinants of customer loyalty in the Korean mobile telecommunications market with the emphasis on customer satisfaction and switching costs as major predictors of customer loyalty. South Korea has now become one of the world’s most leading mobile service markets with...
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Das Handwerk ist verschiedenen technologiebedingten Veränderungen unterworfen. Es wurde bisher kaum untersucht, welche Handwerksunternehmen von dieser Entwicklung in welcher Weise betroffen sind. Handwerksbetriebe haben z.B. seit einiger Zeit die Möglichkeit, Online-Plattformen, wie MyHammer...
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The paper undertakes a dynamic analysis for service quality in the electricity distribution in Brazil between 2010 and 2014 based on Malmquist indexes constructed upon Data Envelopment Analysis (DEA) distance functions. The motivation for the less usual consideration of efficiency frontiers for...
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In this paper we investigate the mediating role of psychosocial benefits in the customersatisfaction/dissatisfaction formation process. Most research on this subject deals with thecausality direction of psychosocial benefits and satisfaction, sometimes preceded by anoverall functional benefit...
Persistent link: https://www.econbiz.de/10011300554
As a case study of the 2017 contract breach crisis involving Chunghwa Telecom (CHT) and its IPTV service, MOD, this study inspects the synergistic influences among perceived service quality, acceptance of technology, trust, satisfaction, and consumers' post-crisis repurchase intentions. With 546...
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Anonymous and unannounced site inspections known as "Mystery Shopping" (MS) are common in multi-site service firms, but little is known about the strategic importance of this practice. We conceptualize MS as a monitoring tool firms use to implement the optimal allocation of site resources...
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