//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Handbook"
~type_genre:"Ratgeber"
~type_genre:"Sammlung"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Value brands : cheap or trendy...
Similar by subject
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
399
Konsumentenverhalten
399
Theorie
131
Theory
131
Verbraucherverhalten
77
Deutschland
76
Germany
72
USA
70
United States
70
Marketing
41
Estimation
40
Markenartikel
40
Schätzung
40
Brand
36
Beziehungsmarketing
34
Brand management
34
Markenführung
34
Relationship marketing
34
Marketingmanagement
33
Marketing management
30
Preismanagement
28
Pricing strategy
28
Experiment
27
Jugendliche
27
Youth
27
Online retailing
23
Online-Handel
23
Behavioral economics
22
Verhaltensökonomik
22
Markenpolitik
21
Electronic Commerce
18
Information behaviour
16
Informationsverhalten
16
Internet marketing
16
Online-Marketing
16
Consumption theory
15
Einzelhandel
15
Konsumtheorie
15
Private consumption
15
Privater Konsum
15
more ...
less ...
Online availability
All
Free
76
Undetermined
13
Type of publication
All
Book / Working Paper
495
Journal
3
Type of publication (narrower categories)
All
Handbook
Ratgeber
Sammlung
Article in journal
55,302
Aufsatz in Zeitschrift
55,302
Graue Literatur
10,029
Non-commercial literature
10,029
Working Paper
8,544
Arbeitspapier
7,779
Aufsatz im Buch
6,210
Book section
6,210
Hochschulschrift
3,159
research-article
2,634
Thesis
2,190
Collection of articles of several authors
1,476
Sammelwerk
1,476
Aufsatzsammlung
936
Conference paper
587
Konferenzbeitrag
587
Konferenzschrift
559
Dissertation u.a. Prüfungsschriften
526
Bibliografie enthalten
452
Bibliography included
452
Amtsdruckschrift
438
Government document
438
Case study
406
Fallstudie
406
Collection of articles written by one author
345
Lehrbuch
264
Conference proceedings
233
Textbook
222
Reprint
216
review-article
188
Article
183
conceptual-paper
161
Statistik
160
review
136
Statistics
127
case-report
108
Bibliographie
103
Forschungsbericht
85
Systematic review
85
more ...
less ...
Language
All
English
420
German
88
Finnish
2
French
1
Undetermined
1
Author
All
Sheth, Jagdish N.
49
Holbrook, Morris B.
14
Belk, Russell W.
11
Jacoby, Jacob
9
Bettman, James R.
7
Hippner, Hajo
4
Krishnan, Balaji C.
4
Wilde, Klaus D.
4
Esch, Franz-Rudolf
3
Wheeler, Alina
3
Wiedmann, Klaus-Peter
3
Wind, Yoram
3
Abeler, Johannes
2
Achtnicht, Martin
2
Benlian, Alexander
2
Brandmeyer, Klaus
2
Bruhn, Manfred
2
Christensen, Glenn L.
2
Eberst, Gabriele
2
Held, Dirk
2
Herr, Paul M.
2
Herrmann, Andreas
2
Hill, Ronald Paul
2
Kahn, Barbara E.
2
Lewis, Alan
2
Lutz, Richard J.
2
Maas, Peter
2
Mahrdt, Niklas
2
Pauwels-Delassus, Véronique
2
Pepels, Werner
2
Reisch, Lucia A.
2
Scheier, Christian
2
Schmitt, Bernd
2
Shultz, Clifford J.
2
Spann, Martin
2
Zaltman, Gerald
2
Zarantonello, Lia
2
Abedin, Annas
1
Ackermann, Marko
1
Adam, Marcus
1
more ...
less ...
Institution
All
Friedrich-Schiller-Universität Jena
4
Books on Demand GmbH <Norderstedt>
3
Goethe-Universität Frankfurt am Main
3
Leuphana Universität Lüneburg
2
RWTH Aachen
2
Springer Fachmedien Wiesbaden
2
American Psychological Association
1
Bundesagentur für Außenwirtschaft
1
Bundesverband des Deutschen Lederwaren-Einzelhandels
1
Bundesverband des Deutschen Schuheinzelhandels
1
Bundesverband des Deutschen Textil-Einzelhandels
1
Centre Kantar sur le future de l'Europe
1
Centre for Industrial and Economic Research <Delhi>
1
Deutsch-Algerische Industrie- und Handelskammer
1
Deutschland / Statistisches Bundesamt
1
Dr. Hans-Joachim Köster <Firma>
1
Edward Elgar Publishing
1
Eric Cuvillier <Firma>
1
European Centre for the Development of Vocational Training
1
Europäische Kommission / Generaldirektion Allgemeine und Berufliche Bildung und Jugend
1
Europäische Kommission / Generaldirektion Bildung und Kultur
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
1
Germany / Statistisches Bundesamt
1
Gottfried Wilhelm Leibniz Universität Hannover
1
Görres-Gesellschaft zur Pflege der Wissenschaft
1
Industrial Techno-Economic Services <Delhi>
1
Institut des Deutschen Textileinzelhandels <Köln>
1
Institute of Leadership and Management <London>
1
Internationales Design Zentrum Berlin
1
Martin-Luther-Universität Halle-Wittenberg
1
RWTH Aachen / Lehrstuhl für Wirtschaftswissenschaften für Ingenieure und Naturwissenschaftler
1
Strategic Transitions for Youth Labour in Europe <Projekt>
1
Technische Universität Dresden
1
Tectum Verlag
1
Umeå universitet
1
Universität Bremen
1
Universität Mannheim
1
Universität Ulm
1
Verlag Dr. Kovač
1
more ...
less ...
Published in...
All
Legends in consumer behavior
40
Legends in marketing
9
Economic studies
6
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
5
Dissertation Series CentER
5
Dissertation.de
4
ECON PhD dissertations
4
Ph.D-afhandling / Økonomisk Institut, Københavns Universitet
4
PhD series / Copenhagen Business School
4
Tinbergen Institute research series
4
E.ON Energy Research Center
3
Ekonomiska studier
3
Electronic commerce & digital markets : ecm
3
PhD series / Department of Economics, University of Copenhagen
3
Research series / Universiteit van Amsterdam
3
Cambridge handbooks in psychology
2
ERIM Ph. D. series research in management / Erasmus Institute of Management
2
Edition Wissenschaft Apprimus
2
PhD / Aarhus School of Business
2
Schriftenreihe Schwerpunkt Marketing
2
... für Dummies
1
A TarcherPerigee book
1
APA handbooks in psychology
1
Acta Universitatis Oeconomicae Helsingiensis / A
1
Acta Wexionensia
1
Advances in business information systems and analytics (ABISA) book series
1
Advances in marketing, customer relationship management, and e-serivices (AMCRMES) book series
1
Apprimus Edition Wissenschaft
1
Arbeitshefte Führungspsychologie
1
Avhandling / Göteborgs Universitet, Psykologiska Institutionen
1
BTE-Fachdokumentation
1
Beiträge zu wirtschaftswissenschaftlichen Problemen der Versicherung
1
Berichte aus der Volkswirtschaft
1
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Electronic Business
1
Betriebswirtschaftliche Aspekte lose gekoppelter Systeme und Eletronic Business
1
Bfai Struktur & Chancen
1
Branchenwissen up to date
1
Business success
1
Comprehensive summaries of Uppsala dissertations from the Faculty of Social Sciences
1
Die Stern-Bibliothek
1
more ...
less ...
Source
All
ECONIS (ZBW)
498
Showing
1
-
10
of
498
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Dedicated followers of
fashion
: an economic geographic analysis of the Swedish
fashion
industry
Hauge, Atle
-
2007
Persistent link: https://www.econbiz.de/10003650038
Saved in:
2
Essays on pricing contracts
Lim, Noah
-
2005
Persistent link: https://www.econbiz.de/10003946300
Saved in:
3
Advancing consumer responsibility through marketing : empirical insights from the
fashion
industry
Bürklin, Nina
-
2019
Persistent link: https://www.econbiz.de/10012000255
Saved in:
4
Collaborative
fashion
consumption : a viable innovative concept of sustainable
fashion
consumption?
Iran, Samira
-
2018
Persistent link: https://www.econbiz.de/10011945966
Saved in:
5
Intention vs. perception of designed atmospheres in
fashion
stores
Münster, Mia Borch
-
2018
-
1st edition
brand
and consumer. Customers, both consciously and unconsciously, decode messages embedded in the store design, and use …
Persistent link: https://www.econbiz.de/10012194966
Saved in:
6
Reinventing the customer shopping experience : value (co-)creation, shopping motivations and typologies in curated
fashion
retailing
Sebald, Anna Kathrin
-
2018
Persistent link: https://www.econbiz.de/10011974137
Saved in:
7
Essays on consumer choice
Jindahra, Pavitra
-
2005
Persistent link: https://www.econbiz.de/10003946269
Saved in:
8
Three essays on food quality and transaction costs
Yue, Chengyan
-
2006
Persistent link: https://www.econbiz.de/10009245334
Saved in:
9
Four essays on the context-dependence of consumer preferences in situations of reduced choice
Wiebach, Nicole
-
2012
Persistent link: https://www.econbiz.de/10009670984
Saved in:
10
Brand
and consumer
Charan, Ashok
-
2024
Persistent link: https://www.econbiz.de/10014383857
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->