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, organizational communication, reputation management, marketing and management show how theories of discourse, internal communication …, cognitive psychology, reputation and rhetoric enrich our understanding of CSR communication and how this influences the way … come from top scholars in public relations, organizational communication, reputation management, marketing and management"-- …
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Corporate social responsibility now touches upon most aspects of the interaction between business and society. The approaches taken to research in this area are as varied as the topics that are researched; yet this is the first book to address the whole range of methods available. The book...
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