amazon.de: Konsequentes Geschäftsprozessmanagement bietet die Möglichkeit, Unternehmen auf Kundenbedürfnisse auszurichten, sie effizient zu organisieren, zielorientiert zu steuern und laufend zu verbessern. Doch die Einführung von Geschäftsprozessmanagement verlangt Erfahrung und Augenmass....

This Handbook presents the state of the art in the scientific field of experience economy studies. It offers a rich and varied collection of contributions that discuss different issues of crucial importance for our understanding of the experience economy. Each chapter reflects diverse scientific...

"Recent developments of Internet-based digital technologies have revealed a huge potential of developing open, collaborative and network-centred innovation. However, firms face major challenges in using new technologies for rapid prototyping, data-mining, simulation, visualization, etc. to...

"The Technology Management (TM) discipline has a history of more than 50 years. It is inherently interdisciplinary and multifunctional, and when managed correctly it can deliver a decisive competitive advantage. Technology Management focuses on the micro-level analysis of TM as a dynamic...