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Bedeutung des Country-of-Origin-Effekts für die Wahrnehmung deutscher Weinkonsumenten : eine Untersuchung am Beispiel des georgischen Weines
Ghvanidze, Sophie - 2012 - 1. Aufl.
Persistent link: https://www.econbiz.de/10010370514
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Antecedents and outcomes of consumer perceptions toward hedonic goods
Behrens, Stefan Henrik - 2014
Consumer perception, wine marketing, luxury brand management. - Konsumentenseitige Wahrnehmung, Weinmarketing …
Persistent link: https://www.econbiz.de/10010390488
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Essays on information and investment
Reuter, Jonathan Michael - 2002
Persistent link: https://www.econbiz.de/10001742597
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Marktsegmentierung als Basis strategischer Marketingplanung in einer Weinbauregion
Fleuchaus, Ruth - 1995
Persistent link: https://www.econbiz.de/10013281595
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Präferenzbildung bei Qualitätsunsicherheit : das Beispiel Wein
Schneider, Christoph - 1997
Persistent link: https://www.econbiz.de/10012879382
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Factors influencing the purchase behaviour of consumers for organic wine : an analysis of household panel data
Schäufele, Isabel Marie-Luise - 2018
Persistent link: https://www.econbiz.de/10012183803
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Market category dynamics and status re-positioning
Semper, Daniel - 2017
Persistent link: https://www.econbiz.de/10012125674
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Wine and innovation - consumer acceptance of new grape varieties and wine packaging
Nesselhauf, Lucas - 2018
„Wine and Innovation – Consumer Acceptance of New Grape Varieties and Wine Packaging“ Wine has deep roots in the … European culture. Therefore, it is not surprising that around 60 percent of the world’s wine production comes from Europe …. Nevertheless, only seven percent of the European farmland is used for wine growing. Alarmingly, around 70 percent of all fungicides …
Persistent link: https://www.econbiz.de/10011974175