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Does trust mean giving and not risking? : experimental evidence from the trust game
Garapin, Alexis; Muller, Laurent; Rahali, Bilel - In: Revue d'économie politique 125 (2015) 5, pp. 701-716
Persistent link: https://www.econbiz.de/10011504788
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Omnichannel customer journeys : fragments of a never-ending story?
Both, Alina; Steinmann, Sascha; Chrysochou, Polymeros - In: Advances in National Brand and Private Label Marketing …, (pp. 31-38). 2022
Persistent link: https://www.econbiz.de/10013281203
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The application of storytelling in public relations strategy : the case Hi-tech company
Taufiq, J. A.; Amir, M. T. - In: Digital economy for customer benefit and business …, (pp. 108-114). 2020
Persistent link: https://www.econbiz.de/10012228266
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The role of patient narratives in healthcare innovation : supporting translation and meaning making
Pedersen, Anne Reff - In: Journal of health organization and management 30 (2016) 2, pp. 244-257
Persistent link: https://www.econbiz.de/10011580720
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Storytelling: a co-creative process to support value-based leadership
Snyder, Kristen; Hedlund, Christer; Ingelsson, Pernilla; … - In: International journal of quality and service sciences 9 (2017) 3/4, pp. 484-497
Persistent link: https://www.econbiz.de/10011772220