//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~type_genre:"Konferenzbeitrag"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Fan Identification and Sponsor...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
519
Konsumentenverhalten
519
Beziehungsmarketing
75
Relationship marketing
75
Brand management
63
Markenführung
63
Online retailing
53
Online-Handel
53
Brand image
52
Markenimage
52
Professional sports
50
Profisport
50
Einzelhandel
49
Retail trade
49
Customer satisfaction
48
Kundenzufriedenheit
48
Brand
41
E-commerce
41
Electronic Commerce
41
Markenartikel
40
Social Web
40
Social web
40
Internet marketing
38
Online-Marketing
38
Football
33
Fußball
33
Theorie
33
Theory
33
Dienstleistungsqualität
30
Service quality
30
Deutschland
28
Germany
28
Handelsmarke
24
Store brand
24
Advertising effects
22
Private consumption
22
Privater Konsum
22
Werbewirkung
22
Willingness to pay
22
Zahlungsbereitschaftsanalyse
22
more ...
less ...
Online availability
All
Undetermined
270
Free
128
Type of publication
All
Article
494
Book / Working Paper
90
Type of publication (narrower categories)
All
Konferenzbeitrag
Article in journal
54,842
Aufsatz in Zeitschrift
54,842
Graue Literatur
8,675
Non-commercial literature
8,675
Working Paper
7,580
Arbeitspapier
6,983
Aufsatz im Buch
5,961
Book section
5,961
Hochschulschrift
3,027
Thesis
2,101
Collection of articles of several authors
1,394
Sammelwerk
1,394
Aufsatzsammlung
824
Conference paper
584
Case study
446
Fallstudie
446
Konferenzschrift
420
Bibliografie enthalten
398
Bibliography included
398
Collection of articles written by one author
327
Sammlung
327
Dissertation u.a. Prüfungsschriften
307
Lehrbuch
278
Textbook
233
Conference proceedings
209
Reprint
191
Amtsdruckschrift
190
Government document
190
Article
129
Statistik
93
Systematic review
80
Übersichtsarbeit
80
Handbook
78
Handbuch
78
Statistics
78
Ratgeber
74
Guidebook
63
Forschungsbericht
55
Bibliografie
54
more ...
less ...
Language
All
English
564
German
20
Author
All
Indrawati
5
Paul, Rodney J.
5
Weinbach, Andrew P.
4
Esteban-Millat, Irene
3
Gijón, Covadonga
3
Ion, Raluca Andreea
3
Jazi, Salima
3
Kasuga, Norihiro
3
M. S. Mahrinasari
3
Nakamura, Akihiro
3
Pei, Yilei
3
Russell, Cristel Antonia
3
Shishikura, Manabu
3
Steudner, Tobias
3
Wicker, Pamela
3
Ariyanti, M.
2
Arsena, Ashley
2
Avramova, Yana R.
2
Balqiah, Tengku Ezni
2
Bayrak Meydanoğlu, Ela Sibel
2
Bernritter, Stefan F.
2
Bravi, Laura
2
Brüggemann, Philipp
2
Choi, Seung-chan
2
Coates, Dennis
2
Dens, Nathalie
2
Dräger, Lena
2
Dzung Bui
2
D’Arco, Mario
2
Ernszt, Ildikó
2
Farah, Maya F.
2
Fels, Markus
2
Frasquet Deltoro, Marta
2
Gangl, Selina
2
Gendel-Guterman, Hanna
2
Giang Hong Nghiem
2
Grzybowski, Lukasz
2
Gázquez-Abad, Juan Carlos
2
Gómez-Suárez, Mónica
2
Haubach, Christian
2
more ...
less ...
Published in...
All
International journal of sport finance
22
Journal of business research : JBR
20
Understanding digital industry : proceedings of the Conference on Managing Digital Industry, Technology and Entrepreneurship (CoMDITE 2019), July 10-11, 2019, Bandung, Indonesia
16
Journal of sports economics
15
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
14
Advances in National Brand and Private Label Marketing : Ninth International Conference, 2022
14
The international review of retail, distribution and consumer research
13
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
11
International journal of advertising : the quarterly review of marketing communications
11
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
10
Brand, Label, and Product Intelligence : Second International Conference, COBLI 2021
8
International journal of economics and financial issues : IJEFI
8
Marketing letters : a journal of research in marketing
8
Corporate Practices: Policies, Methodologies, and Insights in Organizational Management : International Conference on Entrepreneurship and the Economy in an Era of Uncertainty 2023
7
Journal of marketing management : MM
7
Journal of retailing and consumer services
7
Proceedings of the ENTRENOVA - ENTerprise REsearch InNOVAtion Conference (Online)
7
The 21st century consumer: vulnerable, responsible, transparent? : proceedings of the International Conference on Consumer Research (ICCR) 2016
7
The future opportunities and challenges of business in digital era 4.0 : proceedings of the 2nd International Conference on Economics, Business and Entrepreneurship (ICEBE 2019), Bandar Lampung, Indonesia, 1 November, 2019
7
Bringing the Soul Back to Marketing : Proceedings of the 2023 AMS World Marketing Congress, Canterbury, UK, July 11-14, 2023
6
Ethics, social responsibility and sustainability in marketing
6
Historical perspectives on sports economics : lessons from the field
6
Reinventing management strategies : the design for future ; issues in marketing and finance
6
Research on Islamic Business Concepts : Proceedings of the 12th Global Islamic Marketing Conference, December 2021
6
The American economic review
6
First International Conference on Resource Efficiency in Interorganizational Networks : ResEff 2013 ; November 13th - 14th, 2013, Georg-August-Universität Göttingen ; Papers
5
Proceedings of the IWEMB 2019 : Third International Workshop on Entrepreneurship in Electronic and Mobile Business : Vestfold, Norway, September 30-October 1, 2019
5
The usage, costs and benefits of cash - revisited : International Cash Conference 2014
5
Advances in applied economic research : proceedings of the 2016 International Conference on Applied Economics (ICOAE)
4
Agrarian economy and rural development : realities and perspectives for Romania : 6th edition of the International Symposium
4
Competition and cooperation in economics and business : Proceedings of the Asia-Pacific Research in Social Sciences and Humanities, Depok, Indonesia, 7-9 November 2016, Topics in Economics and Business
4
International journal of retail & distribution management
4
Journal of service theory and practice
4
Sport, Business and Management : an international journal ; SBM
4
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
4
Conference proceedings trends in business communication 2016
3
Designing and communicating experience
3
Digital economy for customer benefit and business fairness : proceedings of the International Conference on Sustainable Collaboration in Business, Information and Innovation (SCBTII 2019), Bandung, Indonesia, October 9-10, 2019
3
Economics and Finance Readings : Selected Papers from Asia-Pacific Conference on Economics & Finance, 2022
3
Eurasian business perspectives : proceedings of the 24th Eurasia Business and Economics Society Conference
3
more ...
less ...
Source
All
ECONIS (ZBW)
584
Showing
1
-
10
of
584
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Not just intentions : predicting actual purchase behavior in sport
sponsorship
context
Koronios, Konstantinos
;
Ntasis, Lazaros
;
Dimitropoulos, …
- In:
Sport, Business and Management : an international …
12
(
2022
)
1
,
pp. 4-28
Persistent link: https://www.econbiz.de/10012880026
Saved in:
2
Sponsorship
effects of brand management : the role of exposure and activity involvement
Grohs, Reinhard
;
Reisinger, Heribert
- In:
Journal of business research : JBR
67
(
2014
)
5
,
pp. 1018-1025
Persistent link: https://www.econbiz.de/10010364054
Saved in:
3
Does it pay to wait? : the paths of posted prices and ticket composition for the Final Four and Super Bowl
Harrington, David Edwin
;
Treber, Jaret
- In:
Journal of sports economics
15
(
2014
)
5
,
pp. 559-576
Persistent link: https://www.econbiz.de/10010424811
Saved in:
4
Fireworks saturation and attendance in Minor League Baseball
Paul, Rodney J.
;
Weinbach, Andrew P.
- In:
International journal of sport finance
8
(
2013
)
4
,
pp. 312-326
Persistent link: https://www.econbiz.de/10010359633
Saved in:
5
Motivations of active sport consumption among the Hungarian population
Németh, Péter
;
Hegedüs, Réka
;
Csóka, László
; …
-
2020
Persistent link: https://www.econbiz.de/10012601638
Saved in:
6
Consumer and employer discrimination in professional sports markets : new evidence from Major League Baseball
Maennig, Wolfgang
;
Mueller, Steffen Q.
- In:
International journal of sport finance
17
(
2022
)
4
,
pp. 230-244
Persistent link: https://www.econbiz.de/10013465211
Saved in:
7
College
football
television and attendance : the problem with selection bias
Losak, Jeremy M.
;
Marteka, Samuel
;
Mangos, Mackenzie
- In:
International journal of sport finance
18
(
2023
)
4
,
pp. 179-194
Persistent link: https://www.econbiz.de/10014475204
Saved in:
8
Factors determining TV soccer viewing : does uncertainty of outcome really matter?
Pérez, Leví
;
Puente, Víctor
;
Rodríguez, Plácido
- In:
International journal of sport finance
12
(
2017
)
2
,
pp. 124-139
Persistent link: https://www.econbiz.de/10011702891
Saved in:
9
Major League Baseball attendance : long-term analysis using factor models
Ahn, Seung Chan
;
Lee, Young Hoon
- In:
Journal of sports economics
15
(
2014
)
5
,
pp. 451-477
Persistent link: https://www.econbiz.de/10010424823
Saved in:
10
Sport event innovation : a preliminary conceptualization and directions for future research
Hoff, Kristina J.
;
Leopkey, Becca
;
Ellis, Dana
- In:
Sport, Business and Management : an international …
12
(
2022
)
5
,
pp. 618-638
Persistent link: https://www.econbiz.de/10014317600
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->