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Chances and Challenges of Digital Management : Proceedings of the International Scientific-Practical Conference (ISPC 2022)
Geibel, Richard (ed.); Machavariani, Shalva (ed.) - International Scientific-Practical Conference <2022, Online> - 2023
This book presents selected contributions to the International Scientific-Practical Conference 2022 (ISCP 2022) organized by East European University (Georgia) and E-Commerce Institute (Germany). It discusses the possibilities of digital management under current conditions, highlights recent...
Persistent link: https://www.econbiz.de/10014435548
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Neue und innovative Einnahmequellen im Spitzensport : Tagungsband zur 3. Expertentagung „Social Media Marketing im Spitzensport“
Werner, Christian (ed.); Kainz, Florian (ed.) - Expertentagung "Social Media Marketing im Spitzensport" … - 2016
Persistent link: https://www.econbiz.de/10011561134
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Empirical study on how social media promotes product innovation
Idota, Hiroki (contributor); Bunno, Teruyuki (contributor);  … - International Telecommunications Society - 2014
Social media such as SNS, Twitter, and the blogs has been spreading all over the world, and a large number of firms recognize social media as new communication tools for obtaining information on consumer needs and market for developing new goods and services and promoting marketing. In spite of...
Persistent link: https://www.econbiz.de/10010470024
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Kultur 2.0 : neue Web-Strategien für das Kulturmanagement im Zeitalter von Social Media
Scheurer, Hans (ed.); Spiller, Ralf (contributor) - 2010
Persistent link: https://www.econbiz.de/10008772353
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Kunde 2.0 : wie Unternehmen Social Media nutzen
Hebbel-Seeger, Andreas (ed.); Almeida, Christian (contributor) - 2012
Persistent link: https://www.econbiz.de/10009516051
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WEB 2.0 : Hype oder Substanz?
Diller, Hermann (ed.) - 2008
Persistent link: https://www.econbiz.de/10003722649
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Social Media in der Lebenswelt und bei der Berufswahl Jugendlicher - who cares?
Jacobs, Jörg (ed.); Zowislo-Grünewald, Natascha (ed.);  … - Social Media in der Lebenswelt und Berufswahl … - 2016 - 1. Auflage
Persistent link: https://www.econbiz.de/10011499128
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Bridging gaps: marketing in an age of disruption : AMA Summer Academic Conference 2020 : AMA educators proceedings volume 31 : online, 18-20 August 2020
Blanchard, Simon (ed.); Epp, Amber M. (ed.);  … - AMA Summer Academic Conference: Bridging Gaps Marketing …; … - 2020
Persistent link: https://www.econbiz.de/10012549257
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Advances in business, management and entrepreneurship : proceedings of the 4th Global Conference on Business Management & Entrepreneurship (GC-BME 4), Bandung, Indonesia, 8 August...
Hurriyati, Ratih (ed.); Tjahjono, Benny (ed.);  … - Global Conference on Business, Management and … - 2021
Persistent link: https://www.econbiz.de/10012583706