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Consumer behavior of the information services industry in Taiwan : conceptual framework and hypotheses development
Wang, Wen-hung; Liang, Chiung-ju - In: Measuring business excellence : the journal of … 14 (2010) 2, pp. 12-21
Persistent link: https://www.econbiz.de/10003996252
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Handbook of research in mass customization and personalization
Piller, Frank T. (contributor); Zeng, Mingzhe (contributor) - 2010
Persistent link: https://www.econbiz.de/10003949848
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Online customers, digital marketing : the CMO-CIO connection
Peterson, Michael; Koch, Volkmar; Gröne, Florian; Vo, … - In: Journal of direct, data and digital marketing practice … 11 (2009/10) 3, pp. 219-221
Persistent link: https://www.econbiz.de/10003941772
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9th American Marketing Association Relationship Marketing Conference
Betts-Outland, Harriette (contributor) - International Conference on Relationship Marketing <9, … - 2012
Persistent link: https://www.econbiz.de/10009665629
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Legends in marketing: V. Kumar
Kumar, V. - 2012
Persistent link: https://www.econbiz.de/10010201420
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Finanzierung, Nutzerorientierung und Qualität
2003 - 1. Aufl.
Persistent link: https://www.econbiz.de/10001801406
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Reengineering in der Unternehmung
Kretschmar, Thomas (ed.) - 1996
Persistent link: https://www.econbiz.de/10000937348
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Static and dynamic issues in economic theory
Aubin, Jean-Pierre - 1992
Persistent link: https://www.econbiz.de/10000860032
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A framework for understanding consumer knowledge
Hutchinson, J. W.; Alba, Joseph W. - 1985
Persistent link: https://www.econbiz.de/10000834056
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Marke und Verbraucher : Funktionen der Marke in der Marktwirtschaft
Henning-Bodewig, Frauke; Kur, Annette
Persistent link: https://www.econbiz.de/10000735325