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The future of competition : co...
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Michael Porter ; Vol. 2
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ECONIS (ZBW)
238
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1
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238
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1
In search of a new logic for marketing : foundation of contemporary theory
Grönroos, Christian
-
2007
Persistent link: https://www.econbiz.de/10003377346
Saved in:
2
The creation of the sub-discipline of services marketing
Baron, Steve
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008664678
Saved in:
3
The development of ideas for the marketing of services
Baron, Steve
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008664679
Saved in:
4
Connecting with your customers
2006
Persistent link: https://www.econbiz.de/10003292010
Saved in:
5
Competitive strategy in the market-focused business
Slater, Stanley F.
;
Narver, John C.
-
2009
Persistent link: https://www.econbiz.de/10003835836
Saved in:
6
Industrial source loyalty
Wind, Yoram
-
2008
Persistent link: https://www.econbiz.de/10003727052
Saved in:
7
Developing buyer-seller relationships
Dwyer, F. R.
;
Schurr, Paul H.
;
Oh, Sejo
-
2008
Persistent link: https://www.econbiz.de/10003727120
Saved in:
8
The price-quality-value relationship
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238856
Saved in:
9
Identification of strategic information systems opportunities : applying and comparing two methodologies
Bergeron, François
;
Buteau, Chantal
;
Raymond, Louis
-
2010
Persistent link: https://www.econbiz.de/10003888662
Saved in:
10
Achieving and maintaining strategic competitiveness in the 21st century : the role of strategic leadership
Ireland, R. Duane
;
Hitt, Michael A.
-
2009
Persistent link: https://www.econbiz.de/10003787756
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