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Beyond the one-dimensional marketing manager : the discourse of theory, practice and relevance
Brownlie, Douglas; Saren, Michael - 2009
Persistent link: https://www.econbiz.de/10003832355
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"We are all customers now ..." rhethorical strategy and ideology control in marketing management texts
Hackley, Christopher E. - 2009
Persistent link: https://www.econbiz.de/10003832357
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Is there such a thing as "evidence-based management"?
Rousseau, Denise M. - 2008
Persistent link: https://www.econbiz.de/10003829431
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Entrepreneurship research in emergence : past trends and future directions
Busenitz, Lowell W.; West, G. Page; Shepherd, Dean; … - 2008
Persistent link: https://www.econbiz.de/10003729655
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Is there an elephant in entrepreneurship? : blind assumptions in theory development
Gartner, William B. - 2008
Persistent link: https://www.econbiz.de/10003729681
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The adolescence of entrepreneurship research : specification of purpose
Low, Murray B. - 2008
Persistent link: https://www.econbiz.de/10003729682
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The promise of entrepreneurship as a field of research
Shane, Scott Andrew; Venkataraman, S. - 2008
Persistent link: https://www.econbiz.de/10003729684
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The focus of entrepreneurial research : contextual and process issues
Ucbasaran, Deniz; Westhead, Paul; Wright, Mike - 2008
Persistent link: https://www.econbiz.de/10003729685
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Levels of analysis in entrepreneurship research : current research practice and suggestions for the future
Davidsson, Per; Wiklund, Johan - 2008
Persistent link: https://www.econbiz.de/10003729686
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Working the field
Holliday, R. - 2008
Persistent link: https://www.econbiz.de/10003729688