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Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
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contributor
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Winter Marketing Educators' Conference <2014, Orlando, Fla.>
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2014
Persistent link: https://www.econbiz.de/10010404712
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Applications in basic marketing : clippings from the popular business press
Perreault, William D.
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McCarthy, Edmund Jerome
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2005
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[10. ed.], 2005-2006 ed.
Persistent link: https://www.econbiz.de/10003332107
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"Marketing theory and applications" ; 2000=Vol. 11
Workman, John P.
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2000
Persistent link: https://www.econbiz.de/10001796334
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