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Principles of marketing
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ECONIS (ZBW)
1,716
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Legends in marketing: V. Kumar
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010201420
Saved in:
2
Legends in marketing: Gerald Zaltman
Zaltman, Gerald
-
2018
Volume 1. Planned social change and the diffusion of innovation -- Volume 2. Zaltman metaphor elicitation technique -- Volume 3. Consumer behavior research -- Volume 4. Marketing management -- Volume 5. Marketing theory
Persistent link: https://www.econbiz.de/10011801704
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3
Legends in marketing
Kotler, Philip
-
2012
Persistent link: https://www.econbiz.de/10009503416
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4
Role of prices in Western agriculture : testing for consistent aggregation, induced innovation, and market integration
Liu, Qinghua
-
2003
Persistent link: https://www.econbiz.de/10003379066
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5
Volatility and price information contained in selected agricultural futures options
Egelkraut, Thorsten Michael
-
2005
Persistent link: https://www.econbiz.de/10003380192
Saved in:
6
The changing climate of food production : exploring consumer behavior and transformation in the food industry
Baum, Chad M.
-
2016
Growing appreciation of the novel challenges of climate change and environmental degradation is among the core drivers of the ongoing transformation in the food industry. In response to the growing costs for society and the environment, the broad reliance on large-scale and industrial methods of...
Persistent link: https://www.econbiz.de/10011455011
Saved in:
7
Behavioral customer metrics in retailing
Nurullayev, Namig
-
2019
Persistent link: https://www.econbiz.de/10012040767
Saved in:
8
Prescriptive analytics in retailing : applications in shelf-space optimization, labor planning, and retention management
Smirnov, Dmitry
-
2018
Persistent link: https://www.econbiz.de/10012138140
Saved in:
9
Essays on pricing in regulated industries
Smart, Susan R.
-
1992
Persistent link: https://www.econbiz.de/10000857616
Saved in:
10
Essays on price dynamics
Hong, Gee Hee
-
2012
Persistent link: https://www.econbiz.de/10011818559
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