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ECONIS (ZBW)
311
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Social neuromarketing : the role of social context in measuring advertising effectiveness
Pozharliev, Rumen Ivaylov
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2017
Persistent link: https://www.econbiz.de/10011634723
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2
The two-stage decision process during online purchasing - empirical and observation field studies on cognitive, affective and behavior outcomes
Zhou, Wenyan
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2018
Persistent link: https://www.econbiz.de/10011897959
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3
The influence of brand experiences onto brand preference, brand meaning and haptic product evaluation : essays in experimental marketing research
Stach, Jens
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2019
Persistent link: https://www.econbiz.de/10012105022
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4
Essays in behavioral and experimental economics
Fuster, Andreas
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2011
Persistent link: https://www.econbiz.de/10011949288
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5
Ubiquitous working : does where you work affect how you work? : environmental effects on knowledge work performance
Burmeister, Carolin Patricia
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2018
Persistent link: https://www.econbiz.de/10011937554
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6
Essays on bounded rationality and individual heterogeneity
Choi, Syngjoo
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2006
Persistent link: https://www.econbiz.de/10003965294
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7
Three essays on framing effect and individual behaviour
Ding, Jieyao
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2012
Persistent link: https://www.econbiz.de/10009672634
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8
Essays in experimental and neuroeconomics
Gerhardt, Holger
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2011
Persistent link: https://www.econbiz.de/10009779462
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9
Three essays on irrational beliefs
Danz, David
-
2014
Persistent link: https://www.econbiz.de/10010357442
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10
Essays in behavioral economics and entrepreneurship
Schäfer, Sebastian
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2013
Persistent link: https://www.econbiz.de/10010384037
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