This work assesses innovation diffusion models and their application in marketing management. Its two principal aims ….) and the overall goal of a model investigation (sales forecast, pricing etc.). In the second part of this work the new …

maize in Mali, the organization of the marketing channels and players, and the characteristics of the main consumption …

readily and in a manner hitherto impossible. Underpinning these interactions, auction pricing mechanisms have enabled … Internet transactions in novel ways. Despite this massive growth and new medium, empirical work in marketing and economics on … essay, ``Sponsored Search Auctions: Research Opportunities in Marketing,'' outlines areas of future inquiry that I intend …

objectives. There are two main pricing strategies that firms may use to defend against a competitive market entry. The first of … these options, limit pricing (or entry deterring price), may be utilized prior to competitive entry. The second option …, aggressive (predatory) pricing, may be executed post-entry. The effectiveness of both of these options is still controversial …

this approach offers a framework for water utilitiesto structure their service delivery with appropriate pricing and serve …

of time. The study pursues its investigation through exploring three issues: the price and cost structures, the pricing … for their pricing behaviour. We find that the firms adopt a high cost strategy to bargain with the state for higher plan …

In this thesis, we analyze the impact of the decentralization of price and leadtime decisions made by the marketing and …, particularly under high flexibility induced by high capacity, where revenue based sales incentives motivate sales/marketing for …

, we need a differentiated pricing scheme, as supposed to the flat-rate scheme employed by the Internet service providers … designed a pricing strategy for Admission Control and bandwidth assignment. Despite the variety of existing pricing strategies …, the common theme is that the appropriate pricing policy rewards users for behaving in ways to improve the overall …