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Online reviews : star ratings, position effects and purchase likelihood
Vana, Prasad; Lambrecht, Anja - 2018
Online product reviews constitute a powerful source of information for consumers. Past research has studied the effect of aggregate measures of reviews (such as, average product rating and number of reviews) on consumer behaviour. In this study, we investigate how individual reviews displayed on...
Persistent link: https://www.econbiz.de/10011847776
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From Gutenberg to Google : the internet is adopted earlier if ancestors had advanced information technology in 1500 AD
Ljunge, Martin - 2019
paper, adopt the internet faster than those with less advanced ancestry. The analysis illustrates persistence over five … is a better predictor of internet adoption than current development. A machine learning procedure supports the findings … predicts 21st century internet adoption. A three-stage model including human capital around 1990, yields similar results. …
Persistent link: https://www.econbiz.de/10012137558
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The internet's economic challenges
Gröhn, Andreas - 1999
Persistent link: https://www.econbiz.de/10001415096
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Einführung und Verbreitung von Electronic Commerce: wo steht die Schweiz heute im internationalen Vergleich? : Ergebnisse einer empirischen Untersuchung
Harabi, Najib; Schoch, Rolf; Hespeler, Frank - 2000
Persistent link: https://www.econbiz.de/10001513626
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Internet adoption and firm exports in developing economies
Timmis, Jonathan - 2013
Persistent link: https://www.econbiz.de/10009785635
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Determinants of adoption of online commercial activities by Moroccan firms
BenYoussef, Adel - Economic Research Forum for the Arab Countries, Iran … - 2023
Persistent link: https://www.econbiz.de/10014487194
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The adoption of business-to-business e-commerce : empirical evidence for German companies
Bertschek, Irene; Fryges, Helmut - 2002
Persistent link: https://www.econbiz.de/10013428461
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Platforms to business relations in online platform ecosystems
Duch-Brown, Néstor - 2017
This report presents evidence on the relationship between online platforms and businesses using these platforms to reach consumers or conduct their operations. First, we review the literature on vertical relationships both from a classic approach and from a multi-sided market perspective....
Persistent link: https://www.econbiz.de/10011980948
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Effects of an ad valorem Web Tax in a Cournot-Nash market for digital advertising
D'Andria, Diego - 2018 - This version: December 2018
We extend the theory of tax incidence under Cournot-Nash oligopolistic competition to study the effects of an ad valorem sales tax on Web services (so-called Web Tax) that are provided free of charge to users, and produce advertising space sold to businesses. Ads are more valuable to advertisers...
Persistent link: https://www.econbiz.de/10011982174
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Word of mouth behavior and online activity : a study of on/off line communication strategy and online business
Claro, Priscila B. de O.; Laban Neto, Silvio A. - 2011
Persistent link: https://www.econbiz.de/10009513377