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Zähmung oder Freisetzung? Zur Standardisierung von Innovation und der Bearbeitung ihrer Paradoxien / Taming of the shrew? On standardization of innovation work and coping with its...
Pfeiffer, Sabine; Schütt, Petra; Wühr, Daniela - In: Arbeit 21 (2012) 2-3, pp. 91-104
demonstrates how standardization of innovation can cause new tensions in the relationship between the formal and informal and how … standardization.  …
Persistent link: https://www.econbiz.de/10014586391
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Finnischer Tangotanztourismus als verkörperter Raum in einer „Kultur der Schweigsamkeit“
Thimm, Tatjana - In: Zeitschrift für Tourismuswissenschaft 14 (2022) 2, pp. 164-183
Zusammenfassung In diesem Beitrag wird der finnische Tangotanztourismus unter Berücksichtigung des Konzeptes des verkörperten Raumes (Low 2003) und des Raumverständnisses von Lefebvre (1991) auf den vielschichtig miteinander verbundenen Ebenen von Körper, Kultur und Raum analysiert. Die...
Persistent link: https://www.econbiz.de/10014624590
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A Note on the Mantel-Haenszel Estimators When the Common Effect Assumptions Are Violated
Noma, Hisashi; Nagashima, Kengo - In: Epidemiologic Methods 5 (2016) 1, pp. 19-35
Abstract The Mantel-Haenszel estimators for the common effect parameters of stratified 2×2 tables have been widely adopted in epidemiological and clinical studies for controlling the effects of confounding factors. Although the Mantel-Haenszel estimators are simple and effective estimating...
Persistent link: https://www.econbiz.de/10014590609
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The social and technological origins of the information society
Weller, Toni; Bawden, David - In: Journal of Documentation 61 (2005) 6, pp. 777-802
Purpose – The purpose of this paper is to examine the theory of a control revolution in nineteenth century England, and its social and technological implications for the information society. It takes up where most historical interpretations of the industrial revolution end, and before most...
Persistent link: https://www.econbiz.de/10014853164
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Standardized poverty measurement
Wright, Robert E. - In: Journal of Economic Studies 23 (1996) 4, pp. 3-17
‐share analysis” and “direct standardization”, consistent with Sen’s (1976) influential axiomatic approach to poverty measurement …
Persistent link: https://www.econbiz.de/10014863485
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Segmenting the Arab markets on the basis of marketing stimuli
Souiden, Nizar - In: International Marketing Review 19 (2002) 6, pp. 611-636
Despite the differences among Arab markets (e.g. market size, per capita income, etc.), the existence of numerous important commonalities among the region’s consumers may encourage marketers to adopt across the region’s countries a more integrated marketing strategy based on the principle of...
Persistent link: https://www.econbiz.de/10014827229
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The fundamentals of standardizing global marketing strategy
Viswanathan, Nanda K.; Dickson, Peter R. - In: International Marketing Review 24 (2007) 1, pp. 46-63
Purpose – To examine issues of standardization and adaptation in global marketing strategy and to explain the dynamics … of standardization. Design/methodology/approach – This is a conceptual research paper that has been developed based on … gaps in prior frameworks of standardization/adaptation. A three‐factor model of standardization/adaptation of global …
Persistent link: https://www.econbiz.de/10014827376
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Market, industry, and company influences on global product standardization
Powers, Thomas L.; Loyka, Jeffrey J. - In: International Marketing Review 24 (2007) 6, pp. 678-694
level of global product standardization. Design/methodology/approach – The study is based on a survey of executive level … were found between specific market, industry, and company factors and global product standardization. Originality …
Persistent link: https://www.econbiz.de/10014827406
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Globalisation/regionalisation of accounting firms and their sustainability services
Kolk, Ans; Margineantu, Andreea - In: International Marketing Review 26 (2009) 4/5, pp. 396-410
Purpose – The debate about global integration (standardisation) versus responsiveness (adaptation) has recently been supplemented with perspectives that emphasise regionalisation. And while the discussion has also been extended from manufacturing to services, there are specific sectors and...
Persistent link: https://www.econbiz.de/10014827465
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International marketing adaptation versus standardisation of multinational companies
Vrontis, Demetris; Thrassou, Alkis; Lamprianou, Iasonas - In: International Marketing Review 26 (2009) 4/5, pp. 477-500
multinational companies on a linear continuum; by identifying their overall attitude towards adaptation/standardization; and by …
Persistent link: https://www.econbiz.de/10014827469