The aim of this article is to examine the potential influence of mass-media on public’s opinions and attitudes towards … media system leads them to give a rather negative image of how the market economy works and doesn’t give the same place to … characteristics of the demand which media face. L’objet de cet article est d’examiner la question de l’influence éventuelle des médias …

, especially in the context of the “child-centred” system envisaged by the Munro Review. It concludes that the British media and …

Consumer interest concerning the health aspects of food products has grown in recent years. Consequently, media …

Considers media budgets and how their allocation is managed. Proposes a media plan that selects media that work harder … agency justifies its claim on media planning, the publications have the opportunity to actively sell, and the advertiser …

comprehensive advertising work plan. Enumerates 28 types of advertising media, with suggestions on how to package an advertising …

Purpose – An important question about the determinants of suicide refers to the role of media. In this context, the … of media. Design/methodology/approach – Using data for the 27 Brazilian states, for the period 1980-2009, to investigate … the impact of the media index, unemployment rate, divorce rate and other explanatory variables on the rate of suicide by …

Purpose The purpose of this paper is to present an analysis of media reactions to the BBC Television Panorama programme … poor practice in the care sector. Design/methodology/approach This paper reports on an analysis of media reactions to … analysed to consider the impact of such media reports on staff and to explore their views of action that might be need to be …