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Neuprodukt-Management
Crawford, C. Merle - 1992
Persistent link: https://www.econbiz.de/10004089936
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New products management
Crawford, C. Merle - 1983
Persistent link: https://www.econbiz.de/10004090112
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New products management
Crawford, C. Merle - 1991 - 3. ed.
Persistent link: https://www.econbiz.de/10004100439
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New products management
Crawford, C. Merle; Di Benedetto, C. Anthony - 2011 - 10. ed.
Persistent link: https://www.econbiz.de/10008824800
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The technological innovation controversy
Crawford, C. Merle; Tellis, Gerard J. - In: Business horizons 24 (1981) 4, pp. 76-88
Persistent link: https://www.econbiz.de/10003520635
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New products management
Crawford, C. Merle; Di Benedetto, C. Anthony - 2008 - 9. ed.
Persistent link: https://www.econbiz.de/10003530462
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An evolutionary approach to product growth theory
Tellis, Gerard J.; Crawford, C. Merle - In: Journal of marketing 45 (1981) 4, pp. 125-132
Persistent link: https://www.econbiz.de/10002889202
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New products management
Crawford, C. Merle; Di Benedetto, C. Anthony - 2021 - Twelfth edition, international student edition
Persistent link: https://www.econbiz.de/10012486376
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Strategies for new product development
Crawford, C. Merle - In: Business Horizons 15 (1972) 6, pp. 49-58
Persistent link: https://www.econbiz.de/10005354095
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The dual-drive concept of product innovation
Crawford, C. Merle - In: Business Horizons 34 (1991) 3, pp. 32-38
Persistent link: https://www.econbiz.de/10005354218