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Das Marketing von Großanlagen...
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117
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107
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104
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100
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98
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94
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88
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81
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80
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74
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72
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71
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69
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68
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67
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66
Reinecke, Sven
65
Sträßer, Anne-Katrin
65
Dichtl, Erwin
63
Albers, Sönke
62
Wilson, William W.
62
Good, Darrel L.
61
Silberer, Günter
59
Unger, Fritz
59
Baumgarth, Carsten
55
Kumar, V.
55
Aaker, David A.
54
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54
Voeth, Markus
53
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52
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33
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Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
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Neue betriebswirtschaftliche Forschung : Nbf
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Management science : journal of the Institute for Operations Research and the Management Sciences
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2007 Second International Conference, August 20-22, 2007, Accra, Ghana
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21
Business- und Dienstleistungsmarketing : die Vermarktung integrativ erstellter Leistungsbündel
Weiber, Rolf
;
Kleinaltenkamp, Michael
-
2013
Persistent link: https://www.econbiz.de/10009757583
Saved in:
22
Integriertes
Marketing
-, Vertriebs- und Kundenmanagement : [ganzheitlich-integrierte Kundenorientierung]
Hofmaier, Richard
-
2014
Persistent link: https://www.econbiz.de/10010341982
Saved in:
23
Dienstleistungsmarketing in der Büromöbelindustrie
Rühlig, Ralph
-
2005
-
1. Aufl.
Persistent link: https://www.econbiz.de/10008935525
Saved in:
24
Industriegütermarketing
Backhaus, Klaus
-
2003
-
7., erw. und überarb. Aufl.
Persistent link: https://www.econbiz.de/10001696569
Saved in:
25
Business process reengineering von Marketingprozessen : theoretischer Bezugsrahmen und explorative, empirische Untersuchung
Saatkamp, Jörg
-
2002
Persistent link: https://www.econbiz.de/10001626268
Saved in:
26
Nuts, bolts and magnetrons : a practical guide for industrial marketers
Millier, Paul
;
Palmer, Roger
-
2000
Persistent link: https://www.econbiz.de/10001430355
Saved in:
27
Excellence im
Marketing
- Erfolgsfaktoren im Wandel : Dokumentation des 5. Münsteraner
Marketing
-Symposiums aus Anlass des 30-jährigen Bestehens des Instituts für
Marketing
an der...
Meffert, Heribert
(
ed.
)
-
2000
Persistent link: https://www.econbiz.de/10001513329
Saved in:
28
Marketing
für betriebswirtschaftliche Standardanwendungssoftware : Bewältigung von Unsicherheit und Spezifität im Systemgeschäft
Diehl, Hans-Jörg
-
2000
Persistent link: https://www.econbiz.de/10001461313
Saved in:
29
Branchenspezifisches
Marketing
: Grundlagen, Besonderheiten, Gemeinsamkeiten
Tscheulin, Dieter K.
(
ed.
)
-
2001
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001541833
Saved in:
30
Industriegütermarketing
Backhaus, Klaus
-
1999
-
6., überarb. Aufl.
Persistent link: https://www.econbiz.de/10001419642
Saved in:
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