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Retail strategy and structure : a management approach
Rachman, David J. - 1969
Persistent link: https://www.econbiz.de/10000569250
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Marketing management and administrative action
Britt, Steuart Henderson (contributor);  … - 1973 - 3. ed
Persistent link: https://www.econbiz.de/10002306971
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Retail marketing
Rosenbloom, Bert - 1981
Persistent link: https://www.econbiz.de/10000051247
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Die Bestimmung der Kaufverbundenheit von Produkten
Böcker, Franz - 1978
Persistent link: https://www.econbiz.de/10000062763
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Patronage behavior and retail management
Darden, William R. (ed.) - 1983
Persistent link: https://www.econbiz.de/10000077774
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Die segmentorientierte Marketingplanung im Einzelhandelsbetrieb
Büttner, Herbert - 1986
Persistent link: https://www.econbiz.de/10000700159
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The role of the buyer in mass merchandising
Belden, Donald L. - 1971
Persistent link: https://www.econbiz.de/10000556181
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Retail management strategy. Selected readings
Rachman, David Jay (ed.) - 1970
Persistent link: https://www.econbiz.de/10000571290
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An econometric approach to a marketing decision model
Frank, Ronald E.; Frank, Ronald Edward; Massy, William … - 1971
Persistent link: https://www.econbiz.de/10000572082
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Perceived risk and consumer decision-making : the case of telephone shopping
Cox, Donald F.; Rich, Stuart U. - In: Journal of marketing research : JMR 1 (1964) 4, pp. 32-39
Persistent link: https://www.econbiz.de/10002033202