//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Marketing models : quantitativ...
Similar by subject
Narrow search
Narrow search
Year of publication
From:
To:
Subject
All
Marketing
31,521
Werbung
13,915
Marktforschung
12,348
Consumer behaviour
11,018
Konsumentenverhalten
10,919
Advertising
10,047
Markenartikel
9,320
Brand
8,013
Theorie
7,887
Theory
7,723
Markt
6,751
Deutschland
6,749
Market research
6,624
Brand management
6,550
Markenführung
6,542
Verbraucher
5,494
Marketingmanagement
5,335
Marketing management
5,075
Absatz
4,953
Market
4,725
Germany
4,684
Werbewirkung
4,411
USA
4,343
Advertising effects
4,332
Markenimage
4,014
Brand image
3,937
United States
3,727
Marketingtheorie
3,068
Marketing theory
3,003
Online-Marketing
2,963
Internet marketing
2,944
Relationship marketing
2,918
Beziehungsmarketing
2,893
marketing
2,604
Vereinigte Staaten
2,386
Betriebswirtschaftliche Verfahrensforschung
2,347
Social Web
1,685
Social web
1,682
Management
1,598
Welt
1,531
more ...
less ...
Online availability
All
Undetermined
14,068
Free
13,985
Type of publication
All
Book / Working Paper
43,041
Article
41,884
Journal
947
Other
524
Database
2
Type of publication (narrower categories)
All
Article in journal
20,373
Aufsatz in Zeitschrift
20,373
Aufsatz im Buch
5,436
Book section
5,436
Graue Literatur
4,886
Non-commercial literature
4,886
Hochschulschrift
3,949
Working Paper
3,027
Arbeitspapier
2,733
Thesis
2,562
Collection of articles of several authors
2,268
Sammelwerk
2,268
Lehrbuch
1,565
Aufsatzsammlung
1,466
Textbook
1,275
Konferenzschrift
1,267
research-article
1,150
Bibliografie enthalten
1,007
Bibliography included
1,007
Dissertation u.a. Prüfungsschriften
827
Case study
577
Fallstudie
577
Conference proceedings
555
Reprint
389
Ratgeber
316
Amtsdruckschrift
301
Government document
301
review-article
300
Guidebook
288
Handbook
287
Handbuch
287
Statistik
280
Market information
233
Marktinformation
233
Bibliographie
221
Festschrift
215
Glossar enthalten
213
Glossary included
213
Conference paper
204
Konferenzbeitrag
204
more ...
less ...
Language
All
English
45,260
Undetermined
20,523
German
18,760
Hungarian
594
French
551
Russian
315
Polish
243
Spanish
133
Italian
106
Swedish
95
Dutch
60
Romanian
46
Danish
41
Portuguese
40
Ukrainian
38
Croatian
36
Finnish
29
Czech
27
Lithuanian
21
Bulgarian
11
Turkish
11
Norwegian
10
Slovak
9
Slovenian
7
Serbian
7
Japanese
5
Chinese
5
Arabic
4
Afrikaans
3
Modern Greek (1453-)
2
Macedonian
2
Multiple languages
2
Nepali
2
Old English (ca. 450-1100)
1
Bosnian
1
Estonian
1
Kazakh
1
Albanian
1
more ...
less ...
Author
All
Meffert, Heribert
283
Kotler, Philip
270
Bruhn, Manfred
243
Pepels, Werner
154
Kaiser, Harry M.
128
Sheth, Jagdish N.
117
Homburg, Christian
109
Tadajewski, Mark
106
Huber, Frank
103
Bauer, Hans H.
101
Wiedmann, Klaus-Peter
98
Irwin, Scott H.
94
Franses, Philip Hans
85
Fritz, Wolfgang
83
Dichtl, Erwin
82
Malhotra, Naresh K.
82
Esch, Franz-Rudolf
76
Herrmann, Andreas
74
Belz, Christian
71
Brown, Stephen
71
Diller, Hermann
70
Kuß, Alfred
70
Eisend, Martin
69
Kapferer, Clodwig
69
Gierl, Heribert
68
Hruschka, Harald
68
Aaker, David A.
66
Hunt, Shelby D.
66
Backhaus, Klaus
63
Ahlert, Dieter
62
Tomczak, Torsten
62
Wilson, William W.
62
Good, Darrel L.
61
Keller, Kevin Lane
61
Burmann, Christoph
59
Raffée, Hans
59
Hildebrandt, Lutz
58
Kumar, V.
57
Lehmann, Donald R.
57
Green, Paul E.
56
more ...
less ...
Institution
All
Agricultural and Applied Economics Association - AAEA
542
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Springer Fachmedien Wiesbaden
218
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
American Marketing Association
158
National Bureau of Economic Research
153
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
European Association of Agricultural Economists - EAAE
140
Southern Agricultural Economics Association - SAEA
134
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Economic Research Service, Department of Agriculture
111
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Australian Agricultural and Resource Economics Society - AARES
94
Department of Applied Economics, College of Agricultural, Food, and Environmental Sciences
94
European Society for Opinion and Marketing Research
82
Europäische Kommission / Generaldirektion Wirtschaft und Finanzen
78
Office of the Chief Economist, Department of Agriculture
72
Institut für Demoskopie Allensbach
70
Université Paris-Dauphine (Paris IX)
70
European Productivity Agency
66
Department of Agricultural & Applied Economics, University of Wisconsin-Madison
51
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
50
Department of Agricultural and Resource Economics, University of California-Berkeley
47
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
Edward Elgar Publishing
42
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
40
Western Agricultural Economics Association - WAEA
40
OECD
35
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
Gesellschaft für Konsum-, Markt- und Absatzforschung
32
HAL
31
Agricultural and Food Policy Center (AFPC), Department of Agricultural Economics
30
Zwick Center for Food and Resource Policy, Department of Agricultural and Resource Economics
29
Verlag Dr. Kovač
28
Fördergesellschaft Marketing an der Universität Augsburg
27
Department of Agricultural and Resource Economics, University of Maryland
26
Books on Demand GmbH <Norderstedt>
25
Deutschland <Bundesrepublik> / Statistisches Bundesamt
24
more ...
less ...
Published in...
All
Journal of business research : JBR
791
SpringerLink / Bücher
644
Journal of marketing research : JMR
582
Journal of marketing
478
European Journal of Marketing
463
Journal of advertising research
374
Management science : journal of the Institute for Operations Research and the Management Sciences
328
The journal of brand management : an international journal
317
Jahrbuch der Absatz- und Verbrauchsforschung
299
Europäische Hochschulschriften / 5
295
European journal of marketing : EJM
285
Journal of retailing and consumer services
272
Industrial marketing management : the international journal for industrial and high-tech firms
252
Journal of the Academy of Marketing Science
237
International journal of advertising : the review of marketing communications
231
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
216
The journal of product & brand management
216
Marketing : ZFP ; journal of research and management
212
Journal of Food Distribution Research
208
Journal of advertising
205
International journal of advertising : the quarterly review of marketing communications
204
Marketing Intelligence & Planning
199
Journal of marketing communications
195
Journal of marketing management : MM
194
Journal of historical research in marketing
188
Springer eBook Collection
188
Marketing theory
186
Journal of advertising : official publication of the American Academy of Advertising
183
Business horizons
180
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
175
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
174
Psychology & marketing
171
Working paper / National Bureau of Economic Research, Inc.
171
Overseas business reports : OBR
170
European journal of operational research : EJOR
168
Journal of retailing
153
Springer eBook Collection / Business and Economics
152
NBER working paper series
149
Journal of macromarketing : examining the interactions among markets, marketing, and society
145
Marketing letters : a journal of research in marketing
145
more ...
less ...
Source
All
ECONIS (ZBW)
65,459
USB Cologne (EcoSocSci)
9,443
RePEc
6,441
Other ZBW resources
2,105
BASE
1,856
EconStor
537
USB Cologne (business full texts)
299
ArchiDok
160
OLC EcoSci
98
more ...
less ...
Showing
1
-
10
of
86,398
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Science in
marketing
Schwartz, George
(
contributor
)
-
1965
Persistent link: https://www.econbiz.de/10014414532
Saved in:
2
Concepts for modern
marketing
Day, Ralph L.
(
ed.
)
-
1968
Persistent link: https://www.econbiz.de/10000577865
Saved in:
3
Marketing
models : behavioral science applications
Day, Ralph L.
(
contributor
);
Ness, Thomas E.
(
contributor
)
-
1971
Persistent link: https://www.econbiz.de/10013503938
Saved in:
4
Modern
marketing
thought
Westing, John Howard
;
Albaum, Gerald S.
-
1975
-
3. ed
Persistent link: https://www.econbiz.de/10000042154
Saved in:
5
Marketing
Beckman, Theodore N.
;
Davidson, William R.
;
Talarzyk, …
-
1973
-
9. ed
Persistent link: https://www.econbiz.de/10000556850
Saved in:
6
Readings :
marketing
and society
Gist, Ronald R.
(
contributor
)
-
1971
Persistent link: https://www.econbiz.de/10003238300
Saved in:
7
Management perspectives in
marketing
Boone, Louis E.
;
Boone, Louis Eugene
-
1972
Persistent link: https://www.econbiz.de/10000555933
Saved in:
8
Issues in
marketing
Karp, Robert E.
-
1974
Persistent link: https://www.econbiz.de/10000328343
Saved in:
9
Mathematical models in
marketing
Murdick, Robert G.
-
1971
Persistent link: https://www.econbiz.de/10000572010
Saved in:
10
Empirical foundations of
marketing
: research findings in the behavioral and management sciences
Alexis, Marcus
(
contributor
); …
-
1969
Persistent link: https://www.econbiz.de/10000575945
Saved in:
1
2
3
4
5
6
7
8
9
10
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->