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Enzyklopädie des Marketing
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Marketing
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5,559
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marketing
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2,411
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2,093
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2,043
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1,891
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1,880
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1,875
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1,863
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1,849
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1,843
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1,779
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1,749
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1,745
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1,634
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1,437
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1,419
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1,301
Marketingtheorie
1,185
Advertising
1,148
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1,137
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1,126
Erfolgsfaktor
1,106
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1,103
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1,053
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1,045
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1,009
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997
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1,167
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Bruhn, Manfred
317
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281
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274
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227
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190
Wiedmann, Klaus-Peter
167
Huber, Frank
163
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132
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115
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106
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102
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100
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94
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88
Backhaus, Klaus
85
Ahlert, Dieter
82
Sheth, Jagdish N.
80
Kreutzer, Ralf T.
79
Kuß, Alfred
77
Malhotra, Naresh K.
76
Herrmann, Andreas
74
Kleinaltenkamp, Michael
70
Burmann, Christoph
69
Albers, Sönke
68
Kaiser, Harry M.
68
McDonald, Malcolm
67
Reinecke, Sven
67
Silberer, Günter
67
Heinemann, Gerrit
66
Kirchgeorg, Manfred
66
Kapferer, Clodwig
65
Sträßer, Anne-Katrin
65
Dichtl, Erwin
64
Aaker, David A.
63
Unger, Fritz
63
Wilson, William W.
62
Good, Darrel L.
61
Hruschka, Harald
58
Olbrich, Rainer
56
Tadajewski, Mark
55
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Agricultural and Applied Economics Association - AAEA
542
Springer Fachmedien Wiesbaden
517
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
Department of Agribusiness and Applied Economics, North Dakota State University
147
International Association of Agricultural Economists - IAAE
143
European Association of Agricultural Economists - EAAE
140
Southern Agricultural Economics Association - SAEA
134
American Marketing Association
131
Department of Agricultural and Consumer Economics, University of Illinois at Urbana-Champaign
123
Economic Research Service, Department of Agriculture
111
African Association of Agricultural Economists - AAAE
98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
97
Australian Agricultural and Resource Economics Society - AARES
94
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94
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80
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78
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72
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70
Institut für Demoskopie Allensbach
69
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64
Haufe-Lexware GmbH & Co. KG
53
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51
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
49
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47
International Livestock Research Institute (ILRI), Consultative Group on International Agricultural Research (CGIAR)
45
Springer Gabler <Firma>
42
Sociedade Brasileira de Economia e Sociologia Rural - SOBER
40
Western Agricultural Economics Association - WAEA
40
Gesellschaft für Konsum-, Markt- und Absatzforschung
37
Gesellschaft zur Erforschung des Markenwesens
35
Verlag Franz Vahlen
34
Food Industry Center, College of Agricultural, Food, and Environmental Sciences
33
OECD
33
Fördergesellschaft Marketing an der Universität Augsburg
31
HAL
31
Agricultural and Food Policy Center (AFPC), Department of Agricultural Economics
30
Springer-Verlag GmbH
30
Edward Elgar Publishing
29
Zwick Center for Food and Resource Policy, Department of Agricultural and Resource Economics
29
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European Journal of Marketing
463
Journal of marketing research : JMR
404
Springer eBook Collection
358
Springer eBook Collection / Business and Economics
357
Gabler Edition Wissenschaft
349
Europäische Hochschulschriften / 5
331
Journal of business research : JBR
275
Research
246
Journal of marketing
234
Journal of Food Distribution Research
208
Marketing Intelligence & Planning
199
Lehrbuch
192
Overseas business reports : OBR
155
Jahrbuch der Absatz- und Verbrauchsforschung
147
Industrial marketing management : the international journal for industrial and high-tech firms
143
Management Science
132
Journal of Agricultural and Applied Economics
130
Journal of the Academy of Marketing Science
129
essentials
122
Hamburger Schriften zur Marketingforschung
116
Management science : journal of the Institute for Operations Research and the Management Sciences
113
Journal of marketing management : MM
111
Journal of Consumer Marketing
110
International journal of market research : JMRS ; the journal of the Market Research Society
105
European journal of marketing : EJM
104
Gabler Research
100
Schriftenreihe Merkur : Schriften zum innovativen Marketing-Management
99
International Food and Agribusiness Management Review
94
Journal of advertising research
92
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
91
Innovatives Markenmanagement
91
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
89
Journal of marketing education : JME
87
Neue betriebswirtschaftliche Forschung : Nbf
85
Qualitative market research : an international journal
85
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
84
Marketing : ZFP ; journal of research and management
83
Journal of macromarketing : examining the interactions among markets, marketing, and society
81
Agricultural Economics Reports
80
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ECONIS (ZBW)
36,309
USB Cologne (EcoSocSci)
17,676
RePEc
6,385
Other ZBW resources
2,105
BASE
1,842
EconStor
274
USB Cologne (business full texts)
177
OLC EcoSci
82
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14
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Showing
1
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64,864
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date (oldest first)
1
Lexikon
Marketing
Koschnick, Wolfgang J.
Persistent link: https://www.econbiz.de/10004316238
Saved in:
2
Standard-Lexikon für
Marketing
, Marktkommunikation, Markt- und Mediaforschung
Koschnick, Wolfgang J.
-
1987
Persistent link: https://www.econbiz.de/10014268921
Saved in:
3
Enzyklopädie des
Marketing
Persistent link: https://www.econbiz.de/10004316236
Saved in:
4
Standard-Wörterbuch für Werbung, Massenmedien und
Marketing
Koschnick, Wolfgang J.
-
1987
Persistent link: https://www.econbiz.de/10014511760
Saved in:
5
Standard dictionary of advertising, mass media and
marketing
Koschnick, Wolfgang J.
Persistent link: https://www.econbiz.de/10004054408
Saved in:
6
Standard-Lexikon für
Marketing
, Marktkommunikation, Markt- und Mediaforschung
Koschnick, Wolfgang J.
-
1987
Persistent link: https://www.econbiz.de/10009602203
Saved in:
7
Kritische Analyse zentraler Begriffe der marktorientierten Unternehmensführung als Grundlage einer Würdigung des Leistungsanspruches der "konventionellen" Marktforschungsmethoden u...
Pfeiffer, Werner
-
1990
Persistent link: https://www.econbiz.de/10000858343
Saved in:
8
Marktforschung
Böhler, Heymo
-
1992
-
2., überarb. Aufl
Persistent link: https://www.econbiz.de/10000832323
Saved in:
9
Strategic
marketing
for nonprofit organizations
Kotler, Philip
;
Andreasen, Alan R.
-
1987
-
3. ed.
Persistent link: https://www.econbiz.de/10000738375
Saved in:
10
Produktpräferenzanalyse : ein modelltheoretisches und methodisches Konzept zur Marktsimulation mittels Präferenzerfassungsmodellen
Gutsche, Jens
-
1995
Persistent link: https://www.econbiz.de/10000548208
Saved in:
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