Purpose – The purpose of this paper is to investigate the firm’s role in the value creation process. In particular, after categorizing the activities that firms carry out to facilitate the creation of value, the “value space,” an actionable framework within which different dimensions of...

Purpose – The purpose of this study is to examine the new product management practices adopted by low‐tech small and medium‐sized enterprises (SMEs) in the context of design‐intensive products. Design/methodology/approach – The results are based on a multi‐case comparative setting...