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Industrial marketing : cases and concepts
Corey, E. Raymond (contributor) - 1991 - 4. ed
Persistent link: https://www.econbiz.de/10000814217
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Industrial marketing : analysis, planning, and control
Reeder, Robert R.; Brierty, Edward G.; Reeder, Betty H. - 1991 - 2. ed., 1. [print.]
Persistent link: https://www.econbiz.de/10000817427
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Organizing and implementing the marketing effort : text and cases
Cespedes, Frank V. - 1991
Persistent link: https://www.econbiz.de/10000824034
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Product manager : a simulation
Zif, Jay Jehiel - 1989
Persistent link: https://www.econbiz.de/10000789010
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Selling versus producing in market fluctuations
Bils, Mark - 1990
Persistent link: https://www.econbiz.de/10000794430
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Creating customer satisfaction
Bailey, Earl L. (ed.) - 1990
Persistent link: https://www.econbiz.de/10000796572
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Winning on the marketing front : the corporate manager's game plan
Cohen, William A. - 1986
Persistent link: https://www.econbiz.de/10000696517
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Principles of marketing
Kotler, Philip - 1986 - 3. ed
Persistent link: https://www.econbiz.de/10000696917
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Marketing communications
Anderson, Patricia M.; Rubin, Leonard G. - 1986
Persistent link: https://www.econbiz.de/10000697546
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Industrial and organizational marketing
Morris, Michael H. - 1988
Persistent link: https://www.econbiz.de/10000764116