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Repeat-buying : theory and applications
Ehrenberg, Andrew S. C. - 1972
Persistent link: https://www.econbiz.de/10000050974
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Marketing-Prognosen : unter besonderer Berücksichtigung der Delphi-Methode
Gisholt, Odd - 1976
Persistent link: https://www.econbiz.de/10000051678
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Market structure analysis
Tauber, Edward - 1977
Persistent link: https://www.econbiz.de/10000053086
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Wettbewerbsbeschränkung durch Marktinformation? : eine Würdigung aus wettbewerbspolitischer und kartellrechtlicher Sicht
Röper, Burkhardt; Erlinghagen, Peter - 1974
Persistent link: https://www.econbiz.de/10000049653
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Distribution research
Cannon, Thomas - 1973
Persistent link: https://www.econbiz.de/10000049687
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International marketing
Terpstra, Vern - 1978 - 2. ed.
Persistent link: https://www.econbiz.de/10000049929
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The history of marketing thought
Bartels, Robert D. W.; Bartels, Robert D. W. - 1976 - 2. ed.
Persistent link: https://www.econbiz.de/10000042160
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Strategic marketing
Kollat, David T.; Blackwell, Roger D.; Robeson, James F. - 1972
Persistent link: https://www.econbiz.de/10000042169
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Consumer behavior
Bennett, Peter D.; Kassarjian, Harold H. - 1972
Persistent link: https://www.econbiz.de/10000042258
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Cases in marketing management
Bursk, Edward C.; Greyser, Stephen A. - 1975 - 2. ed
Persistent link: https://www.econbiz.de/10000048634