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Schaninger, Charles M.; Danko, William D. - In: Journal of consumer research : JCR ; an … 19 (1993) 4, pp. 580-594

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Danko, William D.; Schaninger, Charles M. - In: Journal of Business Research 21 (1990) 1, pp. 39-57

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Danko, William D. - In: Total quality management als Erfolgsstrategie, (pp. 243-254). 1995

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Danko, William D.; Kunert, Nora - In: Global Management : mit 8 Tabellen, (pp. 227-241). 1996

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