Marketing research efforts to achieve Total-Quality-Management : some empirical results
Year of publication: |
1995
|
---|---|
Authors: | Danko, William D. |
Published in: |
Total quality management als Erfolgsstrategie. - Berlin [u.a.] : Springer, ISBN 3-540-58952-X. - 1995, p. 243-254
|
Subject: | Käse | Cheese | Marketingmanagement | Marketing management | Qualitätsmanagement | Quality management | Marktforschung | Market research | USA | United States |
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