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The information revolution and proliferation of computers in the workplace has led to a new fear of target‐users, “computerphobia”. Fears confronting those who are not computer literate are examined and a comprehensive model for management development is suggested to encourage the...
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A learning organisation is defined as one which communicates a sense of organisational achievement associated with personal development for all employees. Visits to several US companies are discussed, and influences on organisational learning described. It is concluded that no major differences...
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The attitudes of financial investment service executives towards hiring college students with marketing backgrounds are examined, as well as the attitudes of the students toward working in financial institutions. A large proportion of students indicated having many of the attributes considered...
Persistent link: https://www.econbiz.de/10014760080
number and nature of retailer credit cards (store cards) currently issued in the United Kingdom. Retailers in the USA and …
Persistent link: https://www.econbiz.de/10014760096
The competitive nature of the financial services market has placed increased importance on the satisfaction of customer needs. This study considers the customer orientation of the customer contact personnel in four banks. Specifically, the relationships between employee motivation, satisfaction,...
Persistent link: https://www.econbiz.de/10014760101
repertoire of marketing techniques are used in the USA (Chapter 6) but if they are to be used in the same way here then the … situation will need to approximate more closely to that of the USA – credit and credit cards are the particular focus and the US …
Persistent link: https://www.econbiz.de/10014760111