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Start up problem in a network good market : the use of advertising by a monopolist provider
Grilli, Luca - 2002
Persistent link: https://www.econbiz.de/10001711219
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Agricultural market structure, generic advertising, and welfare
Cardon, James H.; Pope, Rulon D. - In: Journal of agricultural and resource economics : JARE ; … 28 (2003) 2, pp. 185-200
Persistent link: https://www.econbiz.de/10001797275
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On the simple economics of advertising, marketing, and product design
Johnson, Justin P. (contributor);  … - 2004
Persistent link: https://www.econbiz.de/10001920902
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Random advertising and monopolistic price dispersion
Bester, Helmut - In: Journal of economics & management strategy : JEMS 3 (1994) 3, pp. 545-559
Persistent link: https://www.econbiz.de/10001174693
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Industrial location, advertising, and entry deterrence
Goel, Rajeev K. - In: Australian economic papers 33 (1994) 62, pp. 53-61
Persistent link: https://www.econbiz.de/10001177661
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Optimal advertising policies for diffusion models of new product innovation in monopolistic situations
Dockner, Engelbert J. - In: Management science : journal of the Institute for … 34 (1988) 1, pp. 119-130
Persistent link: https://www.econbiz.de/10001057292
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Informative Reklame
Bester, Helmut - In: Zeitschrift für Wirtschafts- und Sozialwissenschaften … 118 (1998) 4, pp. 499-519
Persistent link: https://www.econbiz.de/10001388809
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Tariff policy towards a monopolist in the presence of persuasive advertising
Leahy, Dermot - In: The economic and social review 24 (1992) 1, pp. 51-61
Persistent link: https://www.econbiz.de/10001143566
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Voluntary Quality Disclosure and Market Interaction
Guo, Liang - 2008
information. It is shown that firms in competitive markets reveal less information than a monopoly firm does. In addition … exist a U-shaped relationship between equilibrium monopoly profits (or social welfare under both monopoly and duopoly) and …
Persistent link: https://www.econbiz.de/10012725325
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Experience Goods Monopolist : Freeware As an Advertisement
Niem, Le Duc - 2017
This study examines the situation in which a monopolist offers freeware as an advertisement for the increase of demand to maximize profit even though the existence of such freeware will reduce the power of the monopolist in the market. This study proves that the successful application of...
Persistent link: https://www.econbiz.de/10012955291