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Die Entwicklungsdynamik in der deutschen Brauindustrie : eine empirische Überprüfung des organisationsökologischen Ansatzes
Wiedenmayer, Gabriele - 1992
Persistent link: https://www.econbiz.de/10013327599
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Regional change in the US brewing industry
Pluta, Joseph E. - 1983
Persistent link: https://www.econbiz.de/10000725180
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The advertising-price relationship : theory and evidence
Iwasaki, Natsuko; Kudo, Yasushi; Tremblay, Carol Horton; … - In: International journal of the economics of business 15 (2008) 2, pp. 149-167
Persistent link: https://www.econbiz.de/10003756463
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Brewing wars of attrition for profit (and concentration)
Iwasaki, Natsuko; Seldon, Barry J.; Tremblay, Victor J. - In: Review of industrial organization : RIO 33 (2008) 4, pp. 263-279
Persistent link: https://www.econbiz.de/10003785751
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Economic theory and the low quality of American beer
Hall, John Battaile - In: Privredna izgradnja : časopis ekonomista vojvodine 48 (2005) 1/2, pp. 5-16
Persistent link: https://www.econbiz.de/10003288045
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Strategie: getarnte Nischenprodukte
Brooks, Jay R. - In: GDI-Impuls : Wissensmagazin für Wirtschaft, … 25 (2007) 1, pp. 16-21
Persistent link: https://www.econbiz.de/10003443765
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Lobbying by US beer wholesalers
McGrath, Conor - In: The handbook of public affairs, (pp. 269-280). 2005
Persistent link: https://www.econbiz.de/10003429567
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Dethroning the king : the hostile takeover of Anheuser-Busch, an American icon
MacIntosh, Julie - 2011
The takeover of one of the most well-known and beloved American brands, second only to Disney in popularity, by a Belgian company actually controlled by Brazilians is a fascinating drama that went largely unreported in 2008, coming as it did in the midst of a economic crisis of unimaginable...
Persistent link: https://www.econbiz.de/10008663626
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From Pabst to Pepsi : the deinstitutionalization of social practices and the creation of entrepreneurial opportunities
Hiatt, Shon R.; Sine, Wesley D.; Tolbert, Pamela S. - In: Administrative science quarterly : ASQ ; dedicated to … 54 (2009) 4, pp. 635-667
Persistent link: https://www.econbiz.de/10003955262
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Was big beautiful? : the rise of national breweries in America's pre-prohibition brewing industry
Stack, Martin - In: Journal of macromarketing : examining the interactions … 30 (2010) 1, pp. 50-60
Persistent link: https://www.econbiz.de/10003955672