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Many successful franchise chains directly own a positive fraction of stores --- a structure referred to as plural form. We propose that this ownership structure is chosen as a commitment not to expropriate franchisees. The theoretical model is based on an empirical analysis of contract and...
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The paper investigates survival patterns of Brazilian franchising firms during the 1994-1999 period. First, at a more … indicated a drastic decay in survival after only a few years and contrasts with the higher survival of firms in the franchising …
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