A knowledge-based explanation of franchise system resources and performance
Hyo Jin (Jean) Jeon (Managerial Sciences Department, College of Business, University of Nevada-Reno, Reno, Nevada, USA), Rajiv P. Dant (Division of Marketing and Supply Chain Management, Michael F. Price College of Business, The University of Oklahoma, Norman, Oklahomam USA), Brent L. Baker (Department of Marketing & Hospitality, B. I. Moody III College of Business Administration, University of Louisiana at Lafayette, Lafayette, Louisiana, USA)
| Year of publication: |
July-September 2016
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|---|---|
| Authors: | Jeon, Hyo Jin ; Dant, Rajiv P. ; Baker, Brent L. |
| Published in: |
Journal of marketing channels : ... distribution systems, strategy, and management. - Binghamton, NY : Haworth Press, ISSN 1046-669X, ZDB-ID 1121777-7. - Vol. 23.2016, 3, p. 97-113
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| Subject: | Canada | franchise system resources | franchising | knowledge-based view | performance | resource-based view | United States | USA | Franchising | Ressourcenorientierter Ansatz | Resource-based view | Kanada | Unternehmenserfolg | Firm performance |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/1046669X.2016.1186470 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011538926