Purpose – The purpose of this article is to raise issues about how managers think strategically. Specifically, it concerns issues about the appeal of relatively simple, economic concepts at the expense of those that are more complex and involve an understanding of human nature....

Purpose – The financial crisis has led to a number of important trends. This article sets out to examine the capabilities of both emerging markets and developed economies to come back from the current economic slowdown. It will draw on both trade and growth theories and uses relevant data to...

Purpose This paper aims to study the extent of grey literature (GL) cited in PhD theses submitted to two state universities of Haryana, India, during 2011-2018. Design/methodology/approach This paper is the result of citations analysis of 14,547 citations appended in 126 PhD theses of...

The role of the consumer′s perception of product quality within the traditional economic utility model is examined. It is argued that by holding marginal utility to be equal among buyers, price reference will be defined specific to the buyer′s marginal utility of money. Price is...

Explores the link between research practice and business education. The work of Michael Porter has a long association with the field of marketing. Focuses on the Porter’s diamond model of national competitive advantage (1990). Draws on recent experiences from an empirical investigation into...

A series of six laboratory experiments was conducted in 1986 and 1987 to examine the impact of minimum prices on the market for wine grapes, similar to what has existed in South Australia. In the experiments, four of the seven subjects designated as “grape‐growers” were members of winery...

Argues that the advent of “Europe 1992” is a contingent factor in retail internationalization. The precise playing‐out of moves to internationalize operations by direct participation in new markets, by collaboration or by merger/acquisition will depend on the national context. Accordingly,...

Many psychological models of consumer behaviour use the construct of attitude, whereas in economic models behaviour is determined by costs and benefits under budget constraints. In this article, a behavioural cost‐benefit approach to consumer behaviour is proposed. Behavioural costs include...